Educational series about marketing and sales issues in a studio / agency
Hi, Habr. Last year we launched two free educational video courses ( one and two ) about marketing, sales and studio / agency management. They were warmly received by the audience, including many Habra users - thank you for it!
And now, after six months of preparation, we are launching a new free educational project, Digital Series , about marketing and sales issues in the agency market, which we developed together with colleagues from UMI.CMS .
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This time we surpassed ourselves - and in six months we prepared a really large pool of useful materials. Our project is divided into 5 seasons, which included 17 episodes (two large text materials, 9 video lectures and 6 episodes with market experts). We tried very hard not to overlap on topics with previous projects - and develop new content that would be useful for web studios and digital agencies.
We will lay out the seasons gradually, as befits the show - and now we are announcing the premiere first season:
All materials of our project are absolutely free - after registering on the site http://lessons.umi-cms.ru . I am sure that our series will be useful for many players in the market of interactive communications. We will be happy to answer questions on the episodes - write!
And now, after six months of preparation, we are launching a new free educational project, Digital Series , about marketing and sales issues in the agency market, which we developed together with colleagues from UMI.CMS .
')
This time we surpassed ourselves - and in six months we prepared a really large pool of useful materials. Our project is divided into 5 seasons, which included 17 episodes (two large text materials, 9 video lectures and 6 episodes with market experts). We tried very hard not to overlap on topics with previous projects - and develop new content that would be useful for web studios and digital agencies.
We will lay out the seasons gradually, as befits the show - and now we are announcing the premiere first season:
- Episode 1: Text episode about the development of a good KP to create a website on a combat example. In a large material about the adventures of the studio Bublikova at the tender, we described all the important stages of preparing for the tender, gave a large number of visits and techniques, real examples, inserts the content of the commercial offer.
- Episode 2: Video lecture about the formulation of the process of active sales in the high price segment, version 2014.
- Episode 3: Video lecture about the checklist for evaluating the effectiveness of your KP, as well as the bonus part on how to behave properly after losing the tender.
- Episode 4: The first episode of our series in talk show mode - with Sergey Prokofiev, executive director of Creative People .
All materials of our project are absolutely free - after registering on the site http://lessons.umi-cms.ru . I am sure that our series will be useful for many players in the market of interactive communications. We will be happy to answer questions on the episodes - write!
Source: https://habr.com/ru/post/245003/
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