All your stereotypes will be used against you.

If we don’t go into precise definitions, we can say that a stereotype is a statement that a person sincerely considers correct at a certain moment, perhaps based on previous experience, or on previous conclusions, but not analyzing it at the moment of use.



And it is well known to everyone that in life we ​​are often guided by stereotypes, and marketers and other intruders are especially well aware of this ...





This used to be when Adam Smith naively convinced everyone of the prospects and power of communism in capitalism and a market economy, marketing was a means of researching the market in order to most effectively meet its needs.

Now (I think this is obvious), marketing is also used to find out that it is possible to slip the market with complete disregard for the interests of the consumer.

And the knowledge of our stereotypes helps them a lot.

Are you a believer? We stick quotes from the Bible on the packaging of our product and sales will certainly grow. (we sell such sugar at the store, which is not sweet at all, at the same price as sweet sugar, but without quotations. And the price is the same, but the "religious" sugar is taken no worse than the "high")

Are the words “German quality” special for you? No problem, we will do a bunch of brands that are supposedly European, but in fact everything will be done in China (Bork, Philips)

Are you attracted to the combination of red and white? Keep 20 companies that have ALL red and white (MTS, Life :), U'Tel, AsTel, Agrobank, Bank Nadra (but this one has changed colors), Deltabank, HomeCredit Bank, Foxtrot, and others.)

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It makes no sense to give examples further, it is already clear. Go to the main part. The modern web makes it easy to recognize the stereotypes of individuals and aggregate them into stereotypes of social groups, which facilitates the actions of unprofitable marketers.

Therefore, I think about the fact that you should not throw all your subconscious mind inside out on the Internet, allowing you to manipulate yourself arbitrarily and later. And this should not be the principle of a single person, but the “doctrine of society”. Our preferences and tastes should remain underdeveloped for outsiders.