I have already begun work on a business plan. I want to add that the business plan will have only an internal goal, i.e. I write it exclusively for myself and the people who will work with me on the creation of the project.
The goal of the project is to open an online laptop store.
The concept of the project - an online laptop store specializes in the sale of laptops (in the middle and high price segments) and software. The store will deliver goods, gift paper packaging, and install specialized software.
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The main characteristics of the project :
- Organization of online store of laptops from "zero";
- The average margin will be ***%;
- The amount of investment in the project is *** dollars;
- Payback project *** year .;
- Net profit for the project is equal to *** dollars.
Figures closed with three asterisks are not yet known and will be calculated after calculating economic indicators.Market attractiveness :
More than half of Internet users have a positive attitude towards online shopping. 98% of users are aware of the possibility of making a purchase via the Internet, but 50% think that it is “risky”. The main selection criterion is the quality of the product.
According to gemius.com.ua “E-commerce in Central and Eastern Europe: Ukraine - a free version of the report”In 2007, the market grew by about 87.2% in quantitative terms and amounted to 432.6 million. US dollars, compared to 2006. For 2008 The market growth forecast is 45% in terms of quantity and 38.6% in terms of money.
Source unitrade-group.comHere is the actual description of the first paragraph. After calculating the economic indicators, this section of the business plan will become clearer and more significant.
Original article - "
Business plan - a general description of the project "