We live in an era of distance learning, and it’s hard to disagree. And although basic education with all its attributes, such as unforgettable student years, sessions, diploma, etc., has not been canceled, the modern eternal student, in search of an answer to his main question, “Where else to learn?” Simply drives in Google or Yandex the query “online education” or “e-learning” (depending on language priorities), and finds several untwisted educational platforms, each of which is attractive in its own way.
E-learning has become the trend of the first decade of the XXI century - the volume of the world market reached $ 91 billion and by 2017 promises to grow by another 23%. In the USA alone, with each year, online course subscribers become 10% more. The best educational institutions are participating in the global distance education industry, and the number of students who are studying remotely has already exceeded 18 million. But this is all the lyrics, let's move on to the main thing. ')
In Russia, the e-learning-movement is also represented, but is still in its infancy. Platforms such as Learnic and Eduson are functioning successfully, but they are primarily focused on business courses. Aggregators of educational videos in RuNet are also available in sufficient quantities, but, as a rule, they do not have additional teaching functionality. In this regard, the effectiveness of such a video is quite low, because it depends entirely on the student's perseverance. But there are no unified integrated solutions with full-fledged tools for obtaining knowledge in the field of Russian online education, although the need for them is quite high.
However, a holy place is never empty, and not so long ago, in our cultural capital, St. Petersburg, a new player appeared in this market who has every chance of occupying this promising niche.
The educational platform EduToday lucidly and without unnecessary frills positions itself as an “interactive platform for the transfer of knowledge from person to person.” And judging by the stated capabilities, analyzing the shortcomings and weaknesses of colleagues, she is able to significantly expand the existing models of training platforms, combining them in one educational structure. The essence of the solution lies in the integration of tools for conveying knowledge to the user with interactive ways and means to help get this knowledge.
That is, teachers will be able, using modern platform functionality, to quickly and conveniently add their courses and lectures to the site of the service, users will accordingly learn how the complex of support measures provided by EduToday will help them: solving practical tasks for securing material, premium mechanics and communication. in a social environment. At the expense of them, the educational process will become more efficient, and a transparent business model and an integrated designer for creating interactive courses will attract educational institutions and teachers to the platform.
“96% of Coursera students drop out of courses.We intend to make online training effective through practical tasks, social space and game mechanics, and with their help create a model of a full-fledged online school, ”says the project’s founder and ideologist Denis Giryaev .
The EduToday presentation, Executive Summary, financial plan (everything is on the official project website) can be called a sample information whale for investors (many startups posting projects on our platform have much to learn from them) - there are practically no questions left without answers.
Therefore, there are practically no fears that the project “will not shoot” - EduToday prepared for the start thoroughly, taking into account all the factors necessary for success. There is a well-formed concept, a logical-looking business plan, open to potential investors, and a team that, without exaggeration, can be called a star one.
About the team:
EduToday makes seven people (in detail about them - here ), and everyone has solid experience in the IT sphere. The service record of the team members is GetTaxi Russia service, Podster.fm audio platform, Facebook and VKontakte social networks, projects uCoz.com brainstorage.me, dudu.com.
Having gathered not so long ago, the project has already achieved some of the fruits of its activities - the design and layout phase is in the final stage. Developed a platform engine, a web log module. Soon, the module of the knowledge base will be fully ready - the repositories of all training materials, search and navigation systems
A monetization scheme is also provided for - EduToday plans to retain 25% of the cost of courses sold on the platform. Also part of the business model will be solutions for corporate clients (subscription), and commissions from paid consultations of teachers and experts.
For the realization of its useful and noble idea, a startup, as well as everyone who places their projects on our " collective investment platform VCStart , lacks just one important component - money.
With our help (and not only), EduToday is seeking a seed investment of $ 500,000 to create a primary product (MVP) and start monetization.
In total, the creators of EduToday say they will need $ 3 million to implement the project, 30% of which will go to product development, the remaining 70% will be used to promote and attract the target audience in the form of teachers and students.
What prospects does EduToday promise to its investors:
Pretty serious. For five years after a full-fledged start, the project plans to go to the rescue of $ 12 million per year, and also to increase the value of the investor’s share by 30 times. Attractive? You can participate. You can make your contribution to Russian online education right now on the VCStart collective investment platform. Buy a stake in the project - here .