SERPClick: Promotion of behavioral factors

The corporate blog of the company ALTWeb Group continues to talk about new products. This time we will talk about SERPClick - a system designed to control behavioral factors. About what it is and how it works, we will tell in this post.

SERPClick solves the problem of promoting behavioral factors.

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The company MegaIndex has developed an alternative tool to promote behavioral factors - SERPClick. This tool speaks with search engines in their language and allows you to continue to promote your sites to the top in the face of significantly sophisticated search engine ranking algorithms.

SERPClick system takes into account the requirements of search algorithms, such as the region of users of the region of the visited site, the time spent on the page and the absence of impact traces. SERPClick distributes specific tasks to users, which improve behavioral factors and directly affect the promotion of the site to the top. Tasks are based on a preliminary analysis of your site, which the system conducts automatically, identifying all the requests for which the site is visible and assigning the necessary number of clicks in order to make the promotion natural for the search engine.

The principle of operation of SERPClick is simple: interested users come to you and improve your SEO performance. However, taking into account how many of these indicators search engines now take into account - SERPClick technology is really unique, because it allows you to influence all 5 critical parameters of behavioral factors:

• CTR
• Number of views
• Session duration
• Session depth
• Return from your site to search results

How does behavioral factors affect SERPClick?

Immediately after the launch of the service, we launched an online experiment for webmasters who wanted to make sure that SERPClick helps to directly affect the position of the site in the issue. We have already talked about the results of the experiment in the SERPClick blog, so here we will limit ourselves to numbers:

The results of the experiment conducted by the project Fakir.Name : 9 out of 50 promoted requests came out in the TOP-1! The visibility of the site in search results increased more than 2 times.

The OnlainWork project announced the following indicators: “For Yandex, the percentage of key phrases in the TOP-10 rose by 5% from the start of the promotion (it was 22% - it was 27%). According to Google, by 14% (it was 17% - it was 31%) also from the beginning of the promotion. ”

Login to the system is simplified: register in the system and enter your site. The SERPClick system will do everything necessary:

• will evaluate requests
• will distribute the number of clicks for the site
• form a monthly budget
• will distribute tasks to users
• will collect promotion statistics

How to start using behavioral factors for SEO?

First of all, make sure that you already use the standard set of SEO tools.

1. You have a semantic core
2. Optimized content
3. Reference base

Also, communicate directly with the project marketer on improving usability and ways to keep the user on the site. After you start using SERPClick, other users will come to your site, and they will need to be held in order not to lose positions on behavioral factors. How it works in the relationship is well shown in the diagram of one of the participants in the experiment on the promotion of behavioral factors Fakir.Name :

Opinions of professionals about working with behavioral factors in SERPClick

Arthur Latypov, Head of SEO-department SEO-Intellect:

“The SERP Click service was developed taking into account many requirements of behavioral metrics, many calculations were automated, taking into account the characteristics of the request and the site, detailed reporting was implemented.”

Dmitry Sevalnev, Pixel Plus SEO Manager:

“The SERP Click service is aimed at improving significant query-related behavioral factors, such as site CTR on request, number of conversions, return to issue, and others. A powerful tool in the hands of a skilled SEO optimizer. ”

Nikolay Khivrin, General Director of ALTWeb Group:

“Behavioral factors are the dominant ranking parameters of sites in search engines. SERP Click allows you to easily invite living people to the site, which will contribute to its growth "

findings

SERPClick is a turnkey solution for managing behavioral factors. While standard SEO tools are promoted to the top, only behavioral factors allow you to maintain positions, as well as to move to the top faster, all other things being equal. The mechanism for implementing the behavior with SERPClick ranking factors does not involve robots that are easily identified as spam activity, and user profiles for making transitions in SERPClick are carefully selected before any targeted users are allowed to work. SERPClick is a reliable technological tool for enhancing the measures taken to promote Internet resources through the use of knowledge about the performance of algorithms for behavioral ranking factors.

Get started with SERPClick