Hello! My article may be useful to novice mobile application developers. So, sleepless nights are over, and your application has gone to free swimming across the expanses of the market. You rub your hands, watching the increase in the number of installations. And the amounts of money that are starting to flow into your account. It would seem that it's time to rest. But you need to keep in mind that your application is like a captured fire. If you move for 15 minutes, it goes out. Therefore, I want to share my experience with you and give 10 useful tips.

1. Release updates regularly. No one can not make mistakes. Even if you have thoroughly tested your application, new errors will still appear. In addition, users will always write their comments and suggestions.
3. Conduct complete system testing of each new version. Although of course, no one will do it better than users and players.
2. Regularly read and respond to user feedback. If you have up to a million active installations, then this task can be done by one person, even in your free time.
4. When releasing updates, be sure to maintain backward compatibility with ALL previous versions of the application. Once, in the process of refactoring a user profile, I decided to leave compatibility only with the previous version of the game, more than a month since its publication. And he was unpleasantly surprised by the number of angry users who lost their accumulated progress, because they had not the penultimate version of the game.
5. Do not release a new version after correcting each error. In addition, with each update, bring something positive into the game. Something more positive bugs were fixed.
6. You can change the rules or mechanics of the game, but try to make sure that after installing the new version, the user does not have the feeling that he was deprived of something. This is especially true of the game balance adjustments. Once I just removed the extra zeros in the prices and received a few dozen negative reviews.
7. Create a group of applications in social networks. Absolutely obvious step. It is not necessary to spend resources on a luxury site.
8. Consider the possibility of launching an application in alternative markets / platforms. This can increase your profits.
9. It may be worthwhile to spend part of the profits on the professional translation of the application into the most common languages.
10. Believe in your strength, keep motivation and you will succeed!