Since yesterday, the Facebook application has been able to recognize music and television series that the owner of a mobile device is listening / watching.

Created this option in order to quickly share information between users of social networks. As soon as a person begins to write a message, Facebook offers details about the musical composition or television series currently playing.
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“We want to make it easier for people to share stories,” says Aryeh Selekman, product manager, who oversees the development of this option. "I hope that there will be people who will like it and who will write more as a result."
The audio recognition feature works like a similar feature in the Shazam application, which also allows you to recognize and identify musical compositions using microphones built into smartphones.
On its creation, the team of Selekman spent about a year. In order to implement the TV series recognition function, Facebook has entered into partnership agreements with 160 television stations in the United States. According to the developers, the identification of the application takes no more than 15 seconds.
Facebook also has deals with music streaming services such as Spotify and Rdio. As a result, social network users reading the authors' notes will be able to listen to the compositions mentioned in the text. New option, if desired, can be disabled.
In the event that a sufficient number of users have taken advantage of the new opportunity, Facebook will receive enough data to compile a popularity rating for television series. Even if the user disconnects the option, the company will continue to collect data, but it will be stored in an anonymous form. This will also take into account the duration of the show.
Users who take advantage of the new option when compiling a publication will see an icon with a small equalizer. Its appearance speaks of the discovery of the source of the sound, an attempt to recognize it and compare it with a music company or television series. If successful, the title with a picture (for example, an album cover) will be displayed. Just click on it and other social network users will find out what Facebook already knows about you - what you are listening to and watching.
Source: wsj.com