Google goes to Krasnoyarsk
Last year, we launched the “Forward with Google” program , during which we hold interactive workshops, lectures and seminars for entrepreneurs, developers, teachers and ordinary users interested in the effective use of Internet in a single city for several days. technology in work and life.
We have already visited Kazan and Novosibirsk , and in June we are heading to Krasnoyarsk .
June 5-6, our specialists and experts will hold a series of seminars where they will talk about the work of Google AdWords, Google Analytics, Google Apps, and Webmaster Tools.
At the seminar on June 5, we will talk about the possibilities of Google Analytics, consider the basic account settings, and also get acquainted with the standard analytical reports. The seminar is designed for owners of small and medium-sized businesses, Internet analysts and marketers with experience in Google Analytics for less than a year.
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If you already know Google Analytics well and do not consider yourself to be a beginner, then on June 6 we are waiting for you at the seminar, where our experts will share practical examples of using the product, talk about advanced settings and customized analytical reports, using experiments and multichannel sequences, the intricacies of working with Google Tag Manager and more.
The first day of the seminar (June 5) will be of interest to specialists who are working to create and promote websites. We will talk about how to effectively manage the display of the site in Google search results. We will teach you how to go through the site verification process in Webmaster Tools , how and what tools to use to optimize your site, let's talk about Marker and the Structured Data Markup Wizard.
We invite business owners and managers of Internet projects who make decisions on the development and promotion of the company's website on June 6 to a seminar where we will tell you how to choose a website development specialist and how to evaluate the effectiveness of his work. On this day, we will also talk about creating websites for mobile devices , controlling content, attracting custom content and protecting data in electronic commerce, and discuss what structured data is .
You can start a discussion about Google Search questions you are interested in right now in our webmaster community .
On June 6, Google Apps experts will talk about a set of cloud services that help unite all employees, as well as share examples of Russian and foreign companies who were able to successfully use Google Apps for their organizations.
June 9, we will dedicate to professionals just starting to get acquainted with our services. At the seminar on this day, we’ll tell you about Google’s advertising opportunities, look at the structure of your AdWords account, and learn about Search and Search Network advertising formats, as well as the Google Display Network.
The seminar on June 10 will be of interest to advanced users. We’ll talk about the AdWords API, AdWords Editor, and work with conversion optimization and tracking tools.
To test their knowledge, students will be able to pass AdWords exams of the appropriate level at the end of each course. All participants who successfully pass the exams will receive the status of a certified Google AdWords specialist.
Come with laptops, we will train and experiment with your websites, Google Analytics and AdWords accounts together!
All the activities of the “Forward with Google” program are free, but they require prior registration, which can be completed on vpered.withgoogle.com .
See you in Krasnoyarsk!
We have already visited Kazan and Novosibirsk , and in June we are heading to Krasnoyarsk .
June 5-6, our specialists and experts will hold a series of seminars where they will talk about the work of Google AdWords, Google Analytics, Google Apps, and Webmaster Tools.
Seminar "Google Analytics: basic and advanced level"
At the seminar on June 5, we will talk about the possibilities of Google Analytics, consider the basic account settings, and also get acquainted with the standard analytical reports. The seminar is designed for owners of small and medium-sized businesses, Internet analysts and marketers with experience in Google Analytics for less than a year.
')
If you already know Google Analytics well and do not consider yourself to be a beginner, then on June 6 we are waiting for you at the seminar, where our experts will share practical examples of using the product, talk about advanced settings and customized analytical reports, using experiments and multichannel sequences, the intricacies of working with Google Tag Manager and more.
Workshop "Tools for Webmaster and Google Search"
The first day of the seminar (June 5) will be of interest to specialists who are working to create and promote websites. We will talk about how to effectively manage the display of the site in Google search results. We will teach you how to go through the site verification process in Webmaster Tools , how and what tools to use to optimize your site, let's talk about Marker and the Structured Data Markup Wizard.
We invite business owners and managers of Internet projects who make decisions on the development and promotion of the company's website on June 6 to a seminar where we will tell you how to choose a website development specialist and how to evaluate the effectiveness of his work. On this day, we will also talk about creating websites for mobile devices , controlling content, attracting custom content and protecting data in electronic commerce, and discuss what structured data is .
You can start a discussion about Google Search questions you are interested in right now in our webmaster community .
Google Apps Workshop
On June 6, Google Apps experts will talk about a set of cloud services that help unite all employees, as well as share examples of Russian and foreign companies who were able to successfully use Google Apps for their organizations.
Google AdWords: Basic and Advanced Seminar
June 9, we will dedicate to professionals just starting to get acquainted with our services. At the seminar on this day, we’ll tell you about Google’s advertising opportunities, look at the structure of your AdWords account, and learn about Search and Search Network advertising formats, as well as the Google Display Network.
The seminar on June 10 will be of interest to advanced users. We’ll talk about the AdWords API, AdWords Editor, and work with conversion optimization and tracking tools.
To test their knowledge, students will be able to pass AdWords exams of the appropriate level at the end of each course. All participants who successfully pass the exams will receive the status of a certified Google AdWords specialist.
Come with laptops, we will train and experiment with your websites, Google Analytics and AdWords accounts together!
All the activities of the “Forward with Google” program are free, but they require prior registration, which can be completed on vpered.withgoogle.com .
See you in Krasnoyarsk!
Source: https://habr.com/ru/post/223339/
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