New service from Google helps to evaluate the effectiveness of advertising

The new service Ad Manager from the search giant enables webmasters to receive reports on the effectiveness of ads placed on websites. The free service allows you to determine which ad spots bring the most profit.

With the help of Ad Manager, you can track the effectiveness of not only ads placed through the AdSense system, but also any other that is available on the site. In addition, Ad Manager features include displaying ads on the site, taking into account user characteristics, such as the browser used, language, operating system, Internet connection speed, etc.

To participate in Ad Manager, you must submit an application on the service website.