Useful materials for mobile developer # 47 (March 31-April 6)

The main thing this week, perhaps, was the company Microsoft with the announcement of Windows Phone 8.1 and related tools. In addition, several interesting studies were published: Flurry examined which applications people use, Fiksu analyzed the impact of the number of downloads on the position of the application in the search, WildTangent reviewed the work of Value Exchange Advertising.

Announcement of Windows Phone 8.1 on Build 2014

Following the opening of the conference, the main news for the developer is the ability to create universal applications that work equally well on a smartphone, tablet, laptop, and TV, using a common API and design principles.

Psychological component of the speed of interaction in mobile interfaces

One of the most important components in the development of mobile interfaces is the response of the interface to user action. Users of mobile interfaces are generally not very patient when using your application. How to make your application faster?

How Minkowski in Flappy Bird played

Surprisingly, even the most successful bot, which can be found on the Internet, the results are not very impressive - something about 160 points. The question arises, is it even possible to play Flappy Bird for a long time? Or is it always with a certain, albeit small, probability that a sequence of obstacles can meet, which even an experienced player / perfect bot cannot overcome?

Flurry: winning apps in the mobile revolution

Android and iOS users in the United States spend an average of 2 hours and 42 minutes every day on their tablets and smartphones, Flurry writes in its new publication. This is 4 minutes (2.5%) more than last year.
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iOS

• From flash to appstore, full cycle
• Fiksu: how the number of downloads affects the position of the application in the App Store search
• Apple opens registration at WWDC 2014
• (Eng.) Statistical Analysis Apple App Store

Android

• New SwipeRefreshLayout from the Android library support - “pull to update”
• Activate multiplayer on Android 4
• Exception is your friend
• Intel INDE Media Pack
• Google has updated the rules for developers Play

Microsoft

• Big Premiere Time: Nokia at the Microsoft BUILD Conference
• Internet Explorer 11 for Windows updates and IE11 announcement for Windows Phone 8.1
• WinJS - opensource from Microsoft
• Code sharing between WP7, WP8, Win8 platforms
• Running QT applications on Windows Phone

Development

• Web application evolution
• University timetable: they made an “Alarm Clock” in front of couples and an online form to fill in the schedule
• Moai SDK 1.5 - cross-platform 2D game engine
• Want to build a rocket? NASA will help you with the software
• Appiterate gets seed funding and offers new A / B testing tool.
• Spritz releases SDK
• SRCH2 launches its search for Android and developers
• (Eng.) How best to use the evaluation reminder
• Podcast "Behemoth-Behemoth" with Renat Grishin (AppleInsider.ru): the right content marketing apps

Marketing and monetization

• 5 classic mistakes of developers during marketing campaigns
• Appia: 5 User Acquisition Tips
• Apple opens iAd for everyone
• Flurry improves return analysis
• 89% of gamers remember what they saw for the brand in the advertising offer
• (Eng.) Why mobile marketing depends on the moment
• (Eng.) Four tasks of analytics for a successful game
• The site App2Top , one of the leading Russian sites about the development and marketing of mobile games has been updated.

Devices

• Google Project Ara Modular Smartphone: Project News
• Samsung Electronics History: From Dried Fish to High Tech
• First look at the prototype Yotaphone 2
• Apple sues Samsung for $ 2 billion

← Digest last week . If I missed something - send it to the post office, I will quickly add it.