How is coworking useful?

One of the main trends in today's economic culture is the desire of people to use resources as efficiently as possible. There are many projects on the market that work on the principle of sharing economy: Airbnb, BlaBlaCar, services for renting temporarily unused items or providing small services and the like. Coworking is one of the elements of such an economy. But if earlier the emphasis was on using common space, now the main property of co-cracking comes to the fore: the ability to conveniently share your experience, knowledge, resources - and get real benefit from it.

What does coworking do?

In co-working, there are projects that are at different stages of development, and people with completely different work experience and competencies.

How can they help you?

• Find any necessary links
  Clients, employees, mentors - coworking neighbors are happy to share with each other all the useful contacts.
• Share experience
  For example, if you launch a new online project management system, you will most likely need to present your product to potential customers, publish several articles on specialized resources, create a brand, work on texts or improve the design. How will you do it? Hire a specialist to solve each problem? Ask for help to colleagues in the shop? Learn to do everything yourself? Imagine that you work side by side with people who understand this. Addressing them, at a minimum, will save your time and money.
• Push on new ideas and show new approaches to work.
  When do new ideas usually come to your mind? For many people, this happens as a result of communication with other people. And coworking is a community of smart and talented people with whom it is just pleasant to communicate and spend time.

Working in coworking helps to cope with at least three significant problems that arise from time to time:

• Establishing contacts with potential business partners, investors, clients
• Establishing contacts with the media and reaching the target audience
• Lack of development experience

Of course, co-working is not a panacea, and not everything depends on the environment. However, the fact that coworking can be a great help in the work is still a fact. If the above arguments seem reasonable to you and you are not a social phobia, you may want to try to work in co-working.