How to create a successful Internet startup. TechCrunch version
An article by Arrington's friend on how to create successful Internet start-ups has been published today on Teccranche. 25 recommendations. On this site, they zaklyuyut, but I recommend to read and think. I commented a bit to bring it closer to our conditions. INTERESTING THAT AUTHOR DOES NOT RECOMMEND TO GO TO RUSSIA. The original is here . Pulp fiction and interesting. A wonderful translation.
1. Creating a startup think globally. (In the original, not a startup, but a business - our start-ups almost always forget about the business model.)
2. Move to Silicon Valley. (I would say not to the Valley , and in a technological cluster, there are several of them in the world, and incubators in Russia are starting to appear - these are exactly the place to move)
3. Create an original product, new and different from others (we have fashionable to do remakes of Western, but successful projects that first entered the local market)
4. Do not create a copycat, except when you know who will sell the project
5. Try to attract money from the world-famous venture capitalists (we can say at local hangs with good track-records)
6. Hire people of different nationalities (it does not work for us, but in the states it is a good strategy, having an Indian, Chinese and Russian in a startup, you can get the crystallization points of users in the local national community. For viral marketing this is what you need)
7. Register a domain in key countries where you will develop a startup
8. Protect your brand worldwide
9. Build a multilingual platform right away.
10. Try to start immediately in many countries (for us this is also relevant, we are now seeing distortions in social networks in geography, we will not point fingers, but there are “St. Petersburg” and “Moscow” networks)
11. When planning a startup, attract people from the community who will give an understanding of this market.
12. When creating multilingual sites, give users the opportunity to translate the content themselves.
13. Bear in mind that the translation into the language does not provide adaptation to the country (cultural difference)
14. Do not think that England is all of Europe (actual for Americans)
15. Be attentive to costs.
16. Never done a project 50 to 50. (we have already encountered the fact that the project should have a leader who has the authority to make decisions)
17. Build strategic partnerships with large local players.
18. Do not hope that big players will do anything for your project.
19. Create a program for sales in other countries
20. Davi local copyates
21. If you can not push - buy
22. Be very pragmatic
23. Be careful when traveling to Asia
24. And Russia
25. All this is true only for Internet startups.
1. Creating a startup think globally. (In the original, not a startup, but a business - our start-ups almost always forget about the business model.)
2. Move to Silicon Valley. (I would say not to the Valley , and in a technological cluster, there are several of them in the world, and incubators in Russia are starting to appear - these are exactly the place to move)
3. Create an original product, new and different from others (we have fashionable to do remakes of Western, but successful projects that first entered the local market)
4. Do not create a copycat, except when you know who will sell the project
5. Try to attract money from the world-famous venture capitalists (we can say at local hangs with good track-records)
6. Hire people of different nationalities (it does not work for us, but in the states it is a good strategy, having an Indian, Chinese and Russian in a startup, you can get the crystallization points of users in the local national community. For viral marketing this is what you need)
7. Register a domain in key countries where you will develop a startup
8. Protect your brand worldwide
9. Build a multilingual platform right away.
10. Try to start immediately in many countries (for us this is also relevant, we are now seeing distortions in social networks in geography, we will not point fingers, but there are “St. Petersburg” and “Moscow” networks)
11. When planning a startup, attract people from the community who will give an understanding of this market.
12. When creating multilingual sites, give users the opportunity to translate the content themselves.
13. Bear in mind that the translation into the language does not provide adaptation to the country (cultural difference)
14. Do not think that England is all of Europe (actual for Americans)
15. Be attentive to costs.
16. Never done a project 50 to 50. (we have already encountered the fact that the project should have a leader who has the authority to make decisions)
17. Build strategic partnerships with large local players.
18. Do not hope that big players will do anything for your project.
19. Create a program for sales in other countries
20. Davi local copyates
21. If you can not push - buy
22. Be very pragmatic
23. Be careful when traveling to Asia
24. And Russia
25. All this is true only for Internet startups.
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Source: https://habr.com/ru/post/21646/
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