Sony creates a human genome research company

Many technology corporations, in addition to the main business, also conduct secondary activities, which, at times, seem to be very far from their main direction. So, Google is engaged, for example, in questions of research of the Moon, and also studying of the main questions of gerontology . And Sony is now going to study the human genotype, in order to form further activities related to personalized medicine and healthcare.

Of course, no one will force the electronic engineers who are working on smartphones, laptops or game consoles of the company to do this kind of work. Instead, Sony forms a subsidiary, which will deal with the above issues. The new company was named P5 Inc.
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This company works in conjunction with M3, a commercial medical structure, the majority of which is owned by Sony. In addition, partners include Illumina, an American company that manufactures equipment for "decoding" the genome.

The Japanese corporation itself is going to play the role of an “information platform” for the research, providing genome analysis services for companies and research organizations. In addition, Sony will be engaged in the collection and processing of "genetic data."

Sony believes that the combination of deciphering the human genome and its medical data will effectively carry out work in the field of personalized medicine, where everyone will receive medical care, medications and procedures that are suitable for him, and not for someone else according to the principle of “average temperature at the hospital. "

It is worth noting that the direction of medical research and commercial medicine is now extremely important for a Japanese company. Sony's head, Kaz Hirai, recently announced plans to turn this business into one of the company's main businesses.

And the seriousness of intentions is already supported by investments in the amount of 644 million US dollars - this is exactly the amount needed to form a joint venture with Olympus for the production of high-tech 3D and 4K endoscopes.

Via theverge