Cooper Journal: Your flat design is convenient for only one of us.
I have nothing against fashion in interaction design. Honestly. It means that this professional field has dealt with the basics of survival and can now afford the luxury of worrying about what kind of scarf to wear this season. And I even think that it is nice to look at the fashionable flat design now - this is a beautiful thing for the portfolio of those designers who use it.
But like corsets or foot bandaging, the extremes of fashion ultimately lose out on practicality. Let me talk a little about practicality.
In "The Design of Everyday Things, " Donald Norman points out two kinds of knowledge about how to use this or that thing: information contained in the world and information in the head.
')
Information in the world is what the user can look at to understand the subject. Map on the wall at the exit from the subway (subway) - information in the world. Call her when you need it, ignore her when you don't need her.
The information in the head is declarative and procedural rules about using things that users remember. The fact that you need to save a subway ticket until the end of the trip is information in your head. Woe to the traveler, who thought that the ticket is no longer needed and threw it away.
For flat design fans, skeuomorphism is akin to heresy. But he is valuable the fact that it falls into the first category of recognition (affordans) is information in the world. Of course, the interfaces with dermatin and brushed aluminum, which Apple produced, are extreme, reduced to the senseless mimicry of the real world. But the button, which looks like a thing that you can press with your finger, is useful information for the user. This is recognition (aftermath) based on a huge experience of living in the real world, filled with physical buttons.
Clean, flat design does not just get rid of unnecessary cargo. It carries the load. What used to be information in the world, information that the interface carried, now information in the heads of users, information carried by them. It is easier to get to this “headache” information, but it requires the user to learn, remember and update it. In this version scroll down or up? Flipping (swipe) works? Damn, if you please try and see what happens. The scope of our professional activity is now completely in flat design, and we have cleaned our workplaces, cluttering up the user's brains with memorized manuals for using our visually restrained, charming designs.
And even though the interaction design podiums now look just amazing, I believe that an all-user sigh of relief awaits us when everything starts to roll back a little (without leatherette, Apple). This is so, food for thought on a new design year.
But like corsets or foot bandaging, the extremes of fashion ultimately lose out on practicality. Let me talk a little about practicality.
In "The Design of Everyday Things, " Donald Norman points out two kinds of knowledge about how to use this or that thing: information contained in the world and information in the head.
')
Information in the world is what the user can look at to understand the subject. Map on the wall at the exit from the subway (subway) - information in the world. Call her when you need it, ignore her when you don't need her.
The information in the head is declarative and procedural rules about using things that users remember. The fact that you need to save a subway ticket until the end of the trip is information in your head. Woe to the traveler, who thought that the ticket is no longer needed and threw it away.
For flat design fans, skeuomorphism is akin to heresy. But he is valuable the fact that it falls into the first category of recognition (affordans) is information in the world. Of course, the interfaces with dermatin and brushed aluminum, which Apple produced, are extreme, reduced to the senseless mimicry of the real world. But the button, which looks like a thing that you can press with your finger, is useful information for the user. This is recognition (aftermath) based on a huge experience of living in the real world, filled with physical buttons.
Clean, flat design does not just get rid of unnecessary cargo. It carries the load. What used to be information in the world, information that the interface carried, now information in the heads of users, information carried by them. It is easier to get to this “headache” information, but it requires the user to learn, remember and update it. In this version scroll down or up? Flipping (swipe) works? Damn, if you please try and see what happens. The scope of our professional activity is now completely in flat design, and we have cleaned our workplaces, cluttering up the user's brains with memorized manuals for using our visually restrained, charming designs.
And even though the interaction design podiums now look just amazing, I believe that an all-user sigh of relief awaits us when everything starts to roll back a little (without leatherette, Apple). This is so, food for thought on a new design year.
Source: https://habr.com/ru/post/209976/
All Articles