Foresight: HR-2020
Hello!
On Saturday, December 21, in St. Petersburg, we, together with the companies Odnoklassniki and Paper Planes, will hold an event called Foresight: HR 2020, dedicated to human resource management. Our main speaker will be Ilya Balakhnin, a leading Russian marketing specialist, New Media and Human Resources.
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The goal of Foresight is to develop new and unique knowledge in the area of human resource management. Based on this knowledge, specific tasks will be developed and tools for their solution will be selected. Invited experts in the discussion format, in which the participants of the event will also be involved, will exchange their opinions on all the stated issues and give comments and recommendations on how to improve the efficiency of HR processes.
The event will be divided into 4 sections: one introductory and three thematic. At the beginning of each section, Ilya will give some introduction (about 20 minutes), and then the participants of the round table together with the rest of the hall will hold a discussion on the topics indicated. Experts will argue with each other, the hall willthrow rotten tomatoes at them to actively interfere in all of this, and the moderator will try to survive will monitor the format and ensure that people do not offtopil.
The plan is:
This discussion will be moderated by the CEO of FriendWork alexanderkrass , and its participants will be:
and another 1-2 specialists, most likely in the field of recruitment.
In general, this section (recruitment) seems to me the most pop, at least in IT. It is no secret that labor markets, especially in large cities (St. Petersburg, Moscow, Kiev, Novosib, and others) are now very overheated, and companies are doing it as best they can.
Maria Makarova, iChar's Operations Director, will moderate this discussion.
Participants will be:
To be honest, I personally get a little scared in this discussion two things:
However, this is probably the specificity of us and our relations (and they are mostly IT) on the one hand, and the gender structure of this industry on the other. But this discussion wouldn’t turn into a small party ...
In this section (the most interesting, in my opinion), the list of participants has not yet been formed. Valery Bodenkov, the director of Infrakto, kindly agreed to speak as a discussion participant.
In addition, we continue to negotiate with
and other professionals. So the chances that the composition will turn out strong are very high.
Personally, it is interesting to me to put together IT and non-IT Eichar and understand who is ahead of whom. For example, I assume that IT recruitment (due to the above-mentioned overheating of the personnel market) should be ahead of the rest. At the same time, it is obvious that in other aspects (for example, in questions of the interaction of HR, PR and marketing), Eychach IT is in its infancy with most IT companies.
In general, let's see what happens. I can not vouch for the super result, but it is wildly interesting!
Registration for foresight
Here are the events of VKontakte and Facebook .
On Saturday, December 21, in St. Petersburg, we, together with the companies Odnoklassniki and Paper Planes, will hold an event called Foresight: HR 2020, dedicated to human resource management. Our main speaker will be Ilya Balakhnin, a leading Russian marketing specialist, New Media and Human Resources.
')
The goal of Foresight is to develop new and unique knowledge in the area of human resource management. Based on this knowledge, specific tasks will be developed and tools for their solution will be selected. Invited experts in the discussion format, in which the participants of the event will also be involved, will exchange their opinions on all the stated issues and give comments and recommendations on how to improve the efficiency of HR processes.
Event structure
The event will be divided into 4 sections: one introductory and three thematic. At the beginning of each section, Ilya will give some introduction (about 20 minutes), and then the participants of the round table together with the rest of the hall will hold a discussion on the topics indicated. Experts will argue with each other, the hall will
The plan is:
Section 1 (Short)
- Greet the organizers
- opening speech
Section 2
- Traditional HR VS HR 2.0
- New approaches to recruitment, training, adaptation and other components of HR policy;
- Tools for interacting with the generation of Y: the transformation of communications;
- Social networks as a new recruiting method;
- HR features in New Media. What kind of staff you need and where to look for it, while putting a minimum of effort.
This discussion will be moderated by the CEO of FriendWork alexanderkrass , and its participants will be:
- Oksana Gorbunova, SperaSoft
- Rodion Butchers, EPAM
- Nadezhda Saprykina, ITmozg
and another 1-2 specialists, most likely in the field of recruitment.
In general, this section (recruitment) seems to me the most pop, at least in IT. It is no secret that labor markets, especially in large cities (St. Petersburg, Moscow, Kiev, Novosib, and others) are now very overheated, and companies are doing it as best they can.
Section 3
- The interaction of top management and HR-services: how to understand and be understood?
- How to build effective interaction of HR-services with other departments?
- HR and PR: how to achieve synergy;
- HR branding - openness as an image of success;
- What will happen if you do not engage in HR-brand: the story of one failure.
Maria Makarova, iChar's Operations Director, will moderate this discussion.
Participants will be:
- Ksenia Burenina, SoftBalans
- Maria Schekotovskaya, e-Legion
- Ekaterina Evseeva, 1C-Rarus
- Ekaterina Samsonkina, independent consultant
To be honest, I personally get a little scared in this discussion two things:
- a clear bias towards ITH
- purely female membership
However, this is probably the specificity of us and our relations (and they are mostly IT) on the one hand, and the gender structure of this industry on the other. But this discussion wouldn’t turn into a small party ...
Section 4
- New features of quality control processes;
- Communication methods between employees and management: digitalization of intra-corporate communications;
- Gamification as a tool for motivating employees;
- Knowledge management within the organization: how to instill a culture of knowledge sharing in employees.
In this section (the most interesting, in my opinion), the list of participants has not yet been formed. Valery Bodenkov, the director of Infrakto, kindly agreed to speak as a discussion participant.
In addition, we continue to negotiate with
- Irina Matveeva, former HR director of T-Systems, Murano Software, Unison and Intermedia
- Alexander Malofeev, from the Human Resources Directorate, Mvideo, SMM department;
- Anna Nesmeeva, head of the community of internal communicators in NP RSVK.
- Tatyana Orlova, Adolex CEO
- Anton Fedchin and Vladimir Kochetkov from Odnoklassniki
and other professionals. So the chances that the composition will turn out strong are very high.
Conclusion
Personally, it is interesting to me to put together IT and non-IT Eichar and understand who is ahead of whom. For example, I assume that IT recruitment (due to the above-mentioned overheating of the personnel market) should be ahead of the rest. At the same time, it is obvious that in other aspects (for example, in questions of the interaction of HR, PR and marketing), Eychach IT is in its infancy with most IT companies.
In general, let's see what happens. I can not vouch for the super result, but it is wildly interesting!
Links
Registration for foresight
Here are the events of VKontakte and Facebook .
Source: https://habr.com/ru/post/206348/
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