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Microsoft CEO candidate Stephen Elop may be considering selling Xbox and closing Bing

Microsoft is currently looking for a new CEO to replace Steve Ballmer, who plans to leave the post within ten months. According to the latest data, the company considers Ford CEO Alan Mulali and former CEO of Nokia Stephen Elop as the main options. Mulali said he did not intend to leave Ford, while, according to Bloomberg , Elop already has serious plans for the appointment of Microsoft CEO. After a short (well, as a short, almost three years - approx. Lane) being the head of Microsoft’s business unit responsible, including for Office, Elop’s return to Microsoft as CEO will supposedly be followed by the promotion of Office for Android and iOS.

Parting Ballmer and embarrassed Elop

According to available information, Elop is considering a departure from Microsoft’s traditional choice of a Windows PC as the main platform for Office. Bloomberg reports that Elop is developing "some common strategic principles for Microsoft" - probably in preparation for the interview for the CEO position. Elop's potential strategy is to maximize Office sales instead of using it as a lever to boost sales of PCs and tablets with Windows. Microsoft office and server software has performed well in recent financial reports, while Windows continues to flounder in the declining PC market. Although Office Mobile for Office 365 subscribers has already been released for iOS and Android , Microsoft is no doubt able to offer full versions on competing platforms.
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Bloomberg also suggests that Elop intends to close or sell some of Microsoft’s significant areas of business. He is reportedly considering closing the Bing search engine and is considering selling the Xbox. Some investors and analysts have already advised the company to separate the gaming business and stop searching. Microsoft co-founder Paul Allen seems to think the same way . Paul Ghafari, manager of Allen’s fifteen-billion-dollar assets, recently announced that Bing and Xbox are distractions for Microsoft. “I believe that some parts of the business need to be taken out of the company, get rid of them in order to focus on the corporate market and the clouds.” Rick Sherlund, an analyst from Nomura, argues that Microsoft’s financial performance could be 40% higher in 2015- om in the case of the sale of Bing and Xbox.

Nevertheless, despite the long history of advice and recommendations, the sale of Bing and Xbox is currently not very likely. Microsoft integrates its search engine directly into Windows 8.1 and Windows Phone, and only a few weeks left before the release of the new Xbox One . Bing is also actively used in the Xbox ecosystem. Anyway, Microsoft is looking for a new CEO, and some believe that Ballmer’s successor will be announced by the end of the year .

Source: https://habr.com/ru/post/201494/


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