Google shares for the first time reached $ 1000

After another successful financial quarter, Google shares broke a new record and for the first time rose above $ 1000 .



Over the three months from July to September, the company's profits grew by 36% and reached $ 2.97 billion. As a result, Google’s shares jumped 13.3% in one day from $ 887 to $ 1007 (for the moment), and continue to grow.



Since the beginning of 2013, Google shares have grown by 41%. This is quite a symbolic phenomenon, because this year the company closed Google Reader, began to promote Google even more actively and took a number of other measures unpopular with users.



At the same time, Google in February released a service for advertisers that helps them launch integrated advertising campaigns for smartphones, tablets and desktops. As you can see, this policy is beneficial for business. Analysts believe that Google has a lot of potential in selling video ads on YouTube, whose popularity is also constantly growing. Many modern teenagers watch videos on the Internet more often than TV.

')

Income from video advertising on YouTube in the last quarter increased by 75% compared with last year, with 40% of YouTube traffic generated by mobile devices.



The successful financial report of Google helped other Internet companies as well, because it demonstrated a good state of the Internet advertising market. Thus, Facebook shares rose by 4.4% and also reached a record high of $ 55 for themselves, Amazon shares rose by 3.4%.



With a stock price of $ 1007, Google’s market capitalization exceeds $ 336 billion, although this is still far from Apple's $ 461 billion.