Google will build a social network on Gmail contacts

The introduction of social networks in the search engine - one of the important tasks of Google in the coming years. This was told by the vice-president of the company Marissa Mayer in an interview with VentureBeat . According to her, to identify social networks, you can use the mail service Gmail. It helps to identify your friends and friends of friends, and the search history of your social network will affect the search results for you personally.

Another use of social search is cumulative social network statistics. If many friends suddenly began to search for the same topic on the Internet, then a person might be interested, that is, it makes sense to show this information to him.

Thus, social search is gradually becoming one of the most promising search technologies. It looks rather unexpected, since the introduction of social networks into search engines was almost never taken seriously, and Marissa Mayer herself only six months ago said that social search does not yet show any prospects for development. However, the situation is changing, as we see. Some real ideas have already appeared on Google.