British publisher releases free online gloss
British ID Dennis Publishing , which publishes the successful Maxim magazines, Men's Fitness, Auto Express, is preparing a novelty for the Internet. The new weekly Monkey will be released only online and on mobile platforms, AdMarket.ru reports.
The publication is positioned as a competitor to the leading British men's weekly Nuts and Zoo. It reproduces the journal format of the content, which will complement the video and audio recordings. Starting November 1, the magazine will be sent free of charge by e-mail.
Monkey materials can be viewed in a browser and saved in PDF format. 48 pages of the magazine will take information about cars, sports, entertainment, fashion trends and other things that may interest the audience from 16 to 30 years.
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There will be not so many advertisements in the project - it is allotted only six pages. But advertising will be different, which is possible thanks to the multimedia environment of its placement.
It is known that 250,000 Internet users have already subscribed to the new product of Dennis Publishing - this happened not without the promotional help of the Maxim magazine website. The publishing house is going to advertise the service among 900,000 readers of its print publications. In addition, mobile advertising is involved, which can be downloaded to phones via Bluetooth from the Avanti Screenmedia interactive screens located in British bars.
The publication is positioned as a competitor to the leading British men's weekly Nuts and Zoo. It reproduces the journal format of the content, which will complement the video and audio recordings. Starting November 1, the magazine will be sent free of charge by e-mail.
Monkey materials can be viewed in a browser and saved in PDF format. 48 pages of the magazine will take information about cars, sports, entertainment, fashion trends and other things that may interest the audience from 16 to 30 years.
')
There will be not so many advertisements in the project - it is allotted only six pages. But advertising will be different, which is possible thanks to the multimedia environment of its placement.
It is known that 250,000 Internet users have already subscribed to the new product of Dennis Publishing - this happened not without the promotional help of the Maxim magazine website. The publishing house is going to advertise the service among 900,000 readers of its print publications. In addition, mobile advertising is involved, which can be downloaded to phones via Bluetooth from the Avanti Screenmedia interactive screens located in British bars.
Source: https://habr.com/ru/post/1898/
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