Startup Happy Farm - Advice Wallet attracted an investment of $ 300 thousand
The social loyalty program Advice Wallet received $ 300 thousand of investments from the Russian venture fund Imperious Group.
Prior to this, a Ukrainian startup attracted investments in the amount of $ 95 thousand ($ 70 thousand from the incubator and $ 25 thousand from the angel). Advice Wallet - the finalists of the competition of the best startups in Europe at Login 2013 Tech Conference. They are also among the ten most promising startups in Ukraine, according to Forbes Ukraine. Happy Farm Business Incubator estimates the company at $ 2.5 million.
Advice Wallet is a social loyalty program for attracting, retaining and understanding customers. The program works like this: clients install a mobile application and scan a QR code on each visit to earn points (playfully: you need to shake the phone to find out their number). In exchange for points institutions offer rewards.
Customers are involved in the game - they often visit their favorite places, accumulate points and receive gifts; at the same time, they monitor the activity of friends, share their rewards and comments with them.
Also, customers are interested in attracting new visitors - their friends in social networks. Bonus points are laid for everyone who visits the institution on the recommendation of the client.
Audience Wallet Audience - active young people regularly using smartphones
and social networks, for which recreation and entertainment associated with visits to various institutions.
According to the creators, the value of the program for institutions is not only to increase sales, but also the ability to build long-term relationships with customers based on mutual friendship and love.
To connect to the service and create your loyalty program, the institutions go online. They are also available to send personal notifications, statistics on attendance and the effectiveness of rewards, information about customers and their activity. The first month of connection is free.
After receiving the investment, Advice Wallet launch the program in the CIS countries and Europe. The next goal is to attract another $ 4 million of investments and conquer the American market.
Prior to this, a Ukrainian startup attracted investments in the amount of $ 95 thousand ($ 70 thousand from the incubator and $ 25 thousand from the angel). Advice Wallet - the finalists of the competition of the best startups in Europe at Login 2013 Tech Conference. They are also among the ten most promising startups in Ukraine, according to Forbes Ukraine. Happy Farm Business Incubator estimates the company at $ 2.5 million.
Advice Wallet is a social loyalty program for attracting, retaining and understanding customers. The program works like this: clients install a mobile application and scan a QR code on each visit to earn points (playfully: you need to shake the phone to find out their number). In exchange for points institutions offer rewards.
Customers are involved in the game - they often visit their favorite places, accumulate points and receive gifts; at the same time, they monitor the activity of friends, share their rewards and comments with them.
Also, customers are interested in attracting new visitors - their friends in social networks. Bonus points are laid for everyone who visits the institution on the recommendation of the client.
Audience Wallet Audience - active young people regularly using smartphones
and social networks, for which recreation and entertainment associated with visits to various institutions.
According to the creators, the value of the program for institutions is not only to increase sales, but also the ability to build long-term relationships with customers based on mutual friendship and love.
To connect to the service and create your loyalty program, the institutions go online. They are also available to send personal notifications, statistics on attendance and the effectiveness of rewards, information about customers and their activity. The first month of connection is free.
After receiving the investment, Advice Wallet launch the program in the CIS countries and Europe. The next goal is to attract another $ 4 million of investments and conquer the American market.
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Source: https://habr.com/ru/post/188798/
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