Runetology (203): Nikolay Shestakov, co-founder of Social Tank

Nikolay Shestakov on how to grow a holding of 300 people in less than a year, whether such a profession as a “webmaster” survived on the market and why Facebook did not launch its advertising network.


Interview with guest:

• When will advertising learn not to advertise, but to help the user in solving his problems?
  
• "Garage start-up" inside a technology company: how did Yandex learn to sell ads at "zero"?
  
• "I have a desire to build my small Yandex, where it will be comfortable and non-bureaucratic."
  
• How does SocialTank work from the inside?
  
• What is the future of online advertising?

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