Should I develop card games?
Development of digital card games a year or two ago was considered unpromising in Russia. At least without a serious background or financial support. I tried to find data that justified the development of digital TCGs.
1) Here is the article . The reliability of the data is always in question, well, let's say that this is true.
This paragraph is interesting:
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" According to the FIKSU for those who use their foodstuffs", they rose from $ 0.94 in March 2011 to $ 1.36 in March 2013, which is an ACPU for Unpaid installs, it is currently in the $ 1 to $ 8 range.
If you have to spend a lot of time, it will take you a little bit more than that. many industry observers), that means the ACPPU is $ 20. If you’re on 30% of the price, you’ll have to pay for it .
According to their data, it turns out that now the game (in the AppStore, as I understood it) should generate $ 20 per payer! It’s not even a specific figure, it may differ, but the fact remains that now the cost of attracting a player to the game has increased significantly. Those. When developing a game, you must count on the player to pay a lot in the game.
2) Next is the video:
Excerpt from the description (they really talk about it there, I checked):
"It has been earned on the mobile phone for all users. digital game genres "
Those. in card games ARPPU about $ 50. The Japanese say that in GREE it is precisely because of this that they switched to card games. This is primarily for the money profitable.
3) Kickstarter campaign that ended not long ago: HEX
Players donated $ 2.2M in fact for the idea of combining IMO and TCG. This is my personal opinion, since the gameplay of the battle is an MTG clone, even by design.
Our kickstarters do not lose time either, though their appetites are more modest and they come out with a cardboard game, not a digital one: Berserk .
I interpret all this as a tendency for hardcore and midcore projects to return to the market.
It is easier to make a casual game, but the competition in this sector is much higher and it should bring in a lot of money in order to recoup the much-risen promotion services. Good or bad? It's not the same for everybody. The industry is evolving, and, as an old school gamer, I am quite satisfied with the turn in which more hardcore projects will appear.
1) Here is the article . The reliability of the data is always in question, well, let's say that this is true.
This paragraph is interesting:
')
" According to the FIKSU for those who use their foodstuffs", they rose from $ 0.94 in March 2011 to $ 1.36 in March 2013, which is an ACPU for Unpaid installs, it is currently in the $ 1 to $ 8 range.
If you have to spend a lot of time, it will take you a little bit more than that. many industry observers), that means the ACPPU is $ 20. If you’re on 30% of the price, you’ll have to pay for it .
According to their data, it turns out that now the game (in the AppStore, as I understood it) should generate $ 20 per payer! It’s not even a specific figure, it may differ, but the fact remains that now the cost of attracting a player to the game has increased significantly. Those. When developing a game, you must count on the player to pay a lot in the game.
2) Next is the video:
Excerpt from the description (they really talk about it there, I checked):
"It has been earned on the mobile phone for all users. digital game genres "
Those. in card games ARPPU about $ 50. The Japanese say that in GREE it is precisely because of this that they switched to card games. This is primarily for the money profitable.
3) Kickstarter campaign that ended not long ago: HEX
Players donated $ 2.2M in fact for the idea of combining IMO and TCG. This is my personal opinion, since the gameplay of the battle is an MTG clone, even by design.
Our kickstarters do not lose time either, though their appetites are more modest and they come out with a cardboard game, not a digital one: Berserk .
I interpret all this as a tendency for hardcore and midcore projects to return to the market.
It is easier to make a casual game, but the competition in this sector is much higher and it should bring in a lot of money in order to recoup the much-risen promotion services. Good or bad? It's not the same for everybody. The industry is evolving, and, as an old school gamer, I am quite satisfied with the turn in which more hardcore projects will appear.
Source: https://habr.com/ru/post/183160/
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