Christmas "arithmetic" of partner programs
Many large IT companies have long understood that it is possible to achieve effective growth of their projects not only with the help of “addition” - due to the influx of new users, but also with the help of “multiplication” - that is, the distribution of their partner programs.
Practice has shown that in capable hands they can become a real gold mine (both for owners and participants)! So, in the fight for precious partners, you can and spend money.
So, on the eve of the new year, the large resources that had well mastered the law of “multiplication” decided to keep up with Santa Claus and gave their users unprecedented New Year's surprises and gifts - of course, of a material nature.
For example, dating service LovePlanet.ru , which pays special attention to the PR of its affiliate programs (the latest articles on Webplanet confirm this), decided to “give” its partners 100% of revenues from all paid services from December 31 to January 7.
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The job search and recruitment service JobList.ru (a joint project of the AGAVA and HeadHunter companies) went even further by launching the long-term action “12 months. Fabulous bonuses!
As stated in the press release, “in the first month of participation in the promotion, the partner’s remuneration for each full thousand average daily visits will be 500 cu, for the next ten months - 100 cu, for the last 12 month - again $ 500 Accordingly, the more thousands of visitors a day visit to the site, the greater the bonus. ” In parallel with the bonuses, all standard types of rewards for the participating partners will remain. And in order for everyone to have time to prepare, JobList.ru extended the deadline for submission of applications right up to March 31st.
In a word, Santa Claus, who is responsible for partner programs this year, decided to spend a lot of money (of course, not just like that, but with the expectation). True, his “gifts” are focused mainly on active partners who grow themselves and bring profit to companies. Those who "did not chop wood, did not carry water," the partner site did not develop, they can hardly extract any tangible benefit from the seductive New Year's actions.
PS If you have more information on New Year's shares for partners - write in the comments.
Practice has shown that in capable hands they can become a real gold mine (both for owners and participants)! So, in the fight for precious partners, you can and spend money.
So, on the eve of the new year, the large resources that had well mastered the law of “multiplication” decided to keep up with Santa Claus and gave their users unprecedented New Year's surprises and gifts - of course, of a material nature.
For example, dating service LovePlanet.ru , which pays special attention to the PR of its affiliate programs (the latest articles on Webplanet confirm this), decided to “give” its partners 100% of revenues from all paid services from December 31 to January 7.
')
The job search and recruitment service JobList.ru (a joint project of the AGAVA and HeadHunter companies) went even further by launching the long-term action “12 months. Fabulous bonuses!
As stated in the press release, “in the first month of participation in the promotion, the partner’s remuneration for each full thousand average daily visits will be 500 cu, for the next ten months - 100 cu, for the last 12 month - again $ 500 Accordingly, the more thousands of visitors a day visit to the site, the greater the bonus. ” In parallel with the bonuses, all standard types of rewards for the participating partners will remain. And in order for everyone to have time to prepare, JobList.ru extended the deadline for submission of applications right up to March 31st.
In a word, Santa Claus, who is responsible for partner programs this year, decided to spend a lot of money (of course, not just like that, but with the expectation). True, his “gifts” are focused mainly on active partners who grow themselves and bring profit to companies. Those who "did not chop wood, did not carry water," the partner site did not develop, they can hardly extract any tangible benefit from the seductive New Year's actions.
PS If you have more information on New Year's shares for partners - write in the comments.
Source: https://habr.com/ru/post/18060/
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