At a meeting of the government council on nanotechnology, Ivanov literally stated that "cunning merchants and advertisers jumped at the popular word 'nano' and started fooling the people." Ivanov drew attention to the fact that lately, television began to advertise anti-corrosion material - “nanoclick”, as well as perfumery products “nanocream”. According to Ivanov, this product has not passed any licensing, and he strongly doubts that there are any nanotechnologies there at all."Today, advertising products with the word" nano "is just an advertising gimmick," said the first deputy prime minister.