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Investors, teams and psychology

Investors, teams and psychology
Negotiations with investors, the occupation is rather troublesome. Both for investors and project owners.
Personally, I have the overall impression that parents meet with their parents and try to understand to whom with whose children the most successful party in life will be made.

And yet, whatever one may say, the choice is ultimately necessary.

If we were talking about a full sale, then the influence of all other factors, except for the amount of the transaction, is negligible (conditionally we believe that all transactions are safe and meet the requirements of the parties' legality).
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It is no secret that investors do not buy the project entirely. they prefer to own a share of the project, most often in the amount from a blocking stake to 51%.
Based on this, the most important question in which it is determined is the question of what goals you define for the next one to two years and whether your plans for this project end with two years.
Within two years, you can expect major significant events related to your project.
And it does not depend on the stage at which you make the transaction. If you sold an idea, then you start the service and see how successful it is. If you sold the project at an early stage, you will need to take a target position in the niche.
For a project at a developed stage - an exit to a recoupment.

So - it is important! Who are you, a market player, who is going to sell the project more expensively in two years, or are you planning a long and mutually beneficial cooperation with a future investor in your project, which is closely integrated into his current business?
The correct answer to this question is not only to look for an investor in a targeted way, but also to choose correctly among the proposals received.

And now get the answer to this question for the whole team. The result may surprise you.
You may even have to restructure the team, buy out shares of some, or carry out / outline other actions to reduce these risks.
Indeed, in the near future after investing, you should not spend time on establishing peace in a team - the team should work in harmony!

Man Brand

Source: https://habr.com/ru/post/17320/


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