Wizee shopping center guide: 200 thousand downloads, 100 thousand users and 140 shopping centers
Wizee Shopping is a mobile guide to shopping centers, which allows you to always have on hand maps of shopping centers, as well as be aware of promotions and discounts of shopping centers, search for the necessary shops, restaurants, ATMs and much more.
140 trade centers in 10 cities of Russia and Ukraine are collected in Wizee. The application is available for iPhone , iPad , Android and Windows Phone .
We have already written about our startup in Habré here , here and here .
')
In this article, we will talk about new versions of our application, and also share interesting statistics.
After the release of the application, we continued to improve it: adding new features and improving usability. But at some point they realized that it was time to seriously review the way of building the interface, then they decided to do Wizee 2. The main feature of the 2nd version was the emergence of a global menu through which it became possible to find the right store, look at the discount section or look through the collections without going into shopping center.
In the second version, some technical improvements were made, for example, maps are saved offline, and updating them will take a few seconds and a few bytes of traffic.
Let's tell about the main features of our application on the example of the iPhone.
The most important advantage of Wizee - search for shops and discounts in the mall. Therefore, the first thing you have to do is choose a shopping center (there are 140 of them now):
Then you can find the object you need (there are now about 6000), using the search, and immediately find out where it is located:
The adjacent tabs contain information on discounts and promotions, as well as lists of stores by categories:
You can view detailed information about the brand, as well as find out in which shopping centers there are stores of this brand:
There are many more useful features that will help you save time, for example, finding an ATM of a certain bank, toilet, etc. So do not be lazy, download Wizee, and it will help you.
We are glad that you have read or at least flipped through the page before this section. In gratitude, we will share interesting facts.
For a start, some pretty numbers. Since its launch, Wizee has downloaded more than 200 thousand people and more than 100 thousand of them have become users of the application. In the six months of the existence of the second version of Wizee, users have viewed 500 thousand times the information on shopping centers and more than 1.5 million times the information on stores in these shopping centers.
The Moscow audience of Wizee is 80%, St. Petersburg - 15%, other cities - 5%
After the introduction of notifications that the user is near the shopping center, our daily audience has grown 3 times, but in the last release we temporarily removed this function for technical reasons.
The most popular shopping center in Wizee is the European shopping and entertainment center, the brand is Zara and the restaurant is McDonalds.
At 70% of our users on iOS geolocation is allowed, and 35% of them use Wizee in close proximity to the mall.
We will not be limited to only beautiful figures, but we will also tell you what we pay attention to the most.
Number of unique monthly users:
The percentage of users who took advantage of the second, third, fourth, etc. month after the first use:
The last chart is the most useful. You can, for example, find out the retention rate in different versions, thereby determining which version the users liked more. Thus, you can use this information to improve the application.
Install and use Wizee, and we will analyze and develop our application further.
Download Wizee Shopping:
App Store
Google play
Windows store
140 trade centers in 10 cities of Russia and Ukraine are collected in Wizee. The application is available for iPhone , iPad , Android and Windows Phone .
We have already written about our startup in Habré here , here and here .
')
In this article, we will talk about new versions of our application, and also share interesting statistics.
A new version
After the release of the application, we continued to improve it: adding new features and improving usability. But at some point they realized that it was time to seriously review the way of building the interface, then they decided to do Wizee 2. The main feature of the 2nd version was the emergence of a global menu through which it became possible to find the right store, look at the discount section or look through the collections without going into shopping center.
In the second version, some technical improvements were made, for example, maps are saved offline, and updating them will take a few seconds and a few bytes of traffic.
Let's tell about the main features of our application on the example of the iPhone.
The most important advantage of Wizee - search for shops and discounts in the mall. Therefore, the first thing you have to do is choose a shopping center (there are 140 of them now):
Then you can find the object you need (there are now about 6000), using the search, and immediately find out where it is located:
The adjacent tabs contain information on discounts and promotions, as well as lists of stores by categories:
You can view detailed information about the brand, as well as find out in which shopping centers there are stores of this brand:
There are many more useful features that will help you save time, for example, finding an ATM of a certain bank, toilet, etc. So do not be lazy, download Wizee, and it will help you.
Interesting statistics
We are glad that you have read or at least flipped through the page before this section. In gratitude, we will share interesting facts.
For a start, some pretty numbers. Since its launch, Wizee has downloaded more than 200 thousand people and more than 100 thousand of them have become users of the application. In the six months of the existence of the second version of Wizee, users have viewed 500 thousand times the information on shopping centers and more than 1.5 million times the information on stores in these shopping centers.
The Moscow audience of Wizee is 80%, St. Petersburg - 15%, other cities - 5%
After the introduction of notifications that the user is near the shopping center, our daily audience has grown 3 times, but in the last release we temporarily removed this function for technical reasons.
The most popular shopping center in Wizee is the European shopping and entertainment center, the brand is Zara and the restaurant is McDonalds.
At 70% of our users on iOS geolocation is allowed, and 35% of them use Wizee in close proximity to the mall.
We will not be limited to only beautiful figures, but we will also tell you what we pay attention to the most.
Number of unique monthly users:
The percentage of users who took advantage of the second, third, fourth, etc. month after the first use:
The last chart is the most useful. You can, for example, find out the retention rate in different versions, thereby determining which version the users liked more. Thus, you can use this information to improve the application.
Install and use Wizee, and we will analyze and develop our application further.
Download Wizee Shopping:
App Store
Google play
Windows store
Source: https://habr.com/ru/post/170245/
All Articles