How much is a second wait
Hello!
What are the consequences may increase the loading time of the site just 1 second? Catastrophic! For example, for Amazon, this could result in a shortfall of $ 1.6 billion a year . Learn more about why it is worth being cautious with the addition of heavy chips to the site, reducing its performance, see the video from Alconost .
')
A bit of text and a long infographic under the cut.
According to USA Today, most Americans will not wait in the queue if it takes more than 15 minutes, half of the visitors never return to the place where they were forced to wait, and every fifth buyer can be rude if they are served “too slowly.”
Approximately the same picture is observed in the online world. Every fourth visitor leaves the page if it loads for more than 4 seconds. You will lose about half of your visitors if the page on their mobile device does not open in 10 seconds.
And if we are talking about e-commerce, then every second becomes important: 40% of mobile customers leave the online store, whose pages load longer than 3 seconds.
Aberdeen Group conducted a study, according to which the increase in download time for 1 second has the following consequences:
So think hard before the next time you add a cool piece to the website or web service, which will increase the download time “by only 1 second”.
These and other interesting facts are presented in infographics from www.onlinegraduateprograms.com .
about the author
Alconost is engaged in the localization of applications, games and websites in 60 languages. Language translators, linguistic testing, cloud platform with API, continuous localization, 24/7 project managers, any formats of string resources.
We also make advertising and training videos - for websites selling, image, advertising, training, teasers, expliners, trailers for Google Play and the App Store.
Read more: https://alconost.com
What are the consequences may increase the loading time of the site just 1 second? Catastrophic! For example, for Amazon, this could result in a shortfall of $ 1.6 billion a year . Learn more about why it is worth being cautious with the addition of heavy chips to the site, reducing its performance, see the video from Alconost .
')
A bit of text and a long infographic under the cut.
According to USA Today, most Americans will not wait in the queue if it takes more than 15 minutes, half of the visitors never return to the place where they were forced to wait, and every fifth buyer can be rude if they are served “too slowly.”
Approximately the same picture is observed in the online world. Every fourth visitor leaves the page if it loads for more than 4 seconds. You will lose about half of your visitors if the page on their mobile device does not open in 10 seconds.
And if we are talking about e-commerce, then every second becomes important: 40% of mobile customers leave the online store, whose pages load longer than 3 seconds.
Aberdeen Group conducted a study, according to which the increase in download time for 1 second has the following consequences:
- decrease in the number of page views by 11%;
- decrease in customer satisfaction by 16%;
- decrease in the rate of conversion of visitors into buyers by 7%.
So think hard before the next time you add a cool piece to the website or web service, which will increase the download time “by only 1 second”.
These and other interesting facts are presented in infographics from www.onlinegraduateprograms.com .
Look
about the author
Alconost is engaged in the localization of applications, games and websites in 60 languages. Language translators, linguistic testing, cloud platform with API, continuous localization, 24/7 project managers, any formats of string resources.
We also make advertising and training videos - for websites selling, image, advertising, training, teasers, expliners, trailers for Google Play and the App Store.
Read more: https://alconost.com
Source: https://habr.com/ru/post/168449/
All Articles