An unusual auction opened in RuNet, where the smallest unique bid wins.

Recently, a very unusual auction in the form of a kind of lottery opened in Runet - OpenLot.ru . Products, i.e. lots are provided by the auction itself, and participants are fighting for them. As a result, the winner is the one who indicated the lowest bid (for example, 77 kopecks), which later became unique, i.e. It was accepted only from this one participant. To make a bid, the user needs to send an SMS with a lot number, this is the business model that allows the auction to purchase and display new products. Because It’s not easy to figure out the system; the organizers of the project shot a special video uploaded on RuTube. Complete rules .

By the way, initially the project may resemble a standard divorce, but if you take a closer look, it becomes clear that the basis is a fairly innocent lottery where you win or not depends not on the rotation of the drum or other “random” factors, but on the strategy party games.
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The opinion of the Habra community regarding the idea is interesting, how effective is it for the Runet in your opinion? In the West, such analogues as Bidjam.co.uk , Bimbaso.eu , Lowbids.com.au work quite successfully. Pro unique minimum bid system.