Winter Rating
For a whole month and a half we did not write anything about the Mail.Ru Rating , and you probably missed it. We are in a hurry to improve. Since mid-December, we have done not so much, but we did something.
First, they returned the old debt to users: now the rights to different reports can be configured separately. Once, long ago, at the end of the 90s, when the Rating was created, it was not very important, the statistics consisted essentially only of attendance numbers and having opened them, there was almost nothing to hide. But now the counters know too much and too different, and it’s quite natural that someone is willing to share the demographics of their audience, their search links or online purchases , while others don’t.
Secondly, added new data will ruin in general . Now transitions from the largest social services are divided into separate sections , open for study by anyone. The absolute numbers in them, of course, are not very important, since they depend on the interfaces and the openness of the networks, but the relative characteristics are probably close to accurate. Twitter, for example, was expectedly the most mobile - 30% of conversions are done from smartphones, and almost exactly 6.66% of Facebook is on Mac OS.
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In the section dedicated to Livejournal, now there is an objective rating of the media activity of LJ-bloggers.
Another duty - graphics demographics. Historically, in the Mail.Ru Rating on top.mail.ru, data on the gender and age of site visitors were displayed only in statics for a specific day, week, or month, without being able to see a graph of changes in this value. In order to see trends, the webmaster or analyst was asked to leaf through pages infinitely for previous periods, copying numbers to Excel or saving them in their own memory.
Naturally, it was, to put it mildly, uncomfortable. But first there were technical limitations, then other priorities - in general, there were no schedules. But last week, the Rating team got their hands, and a dynamic appeared in the report.
Illustrate the news can be beautiful pictures from the "system" counters. Everyone can see something similar on their website.
Windows 8 is gradually turning from a male OS into a normal one.
Search Rambler stopped aging.
Sports sites are becoming less youth.
Users with Habr still follow the rule 80 to 20.
The last thing we managed to see is a statistical startup GoSquared . In terms of data, nothing interesting, and even paid, starting with rather small volumes, but what a beautiful interface! I admit, impressed.
First, they returned the old debt to users: now the rights to different reports can be configured separately. Once, long ago, at the end of the 90s, when the Rating was created, it was not very important, the statistics consisted essentially only of attendance numbers and having opened them, there was almost nothing to hide. But now the counters know too much and too different, and it’s quite natural that someone is willing to share the demographics of their audience, their search links or online purchases , while others don’t.
Secondly, added new data will ruin in general . Now transitions from the largest social services are divided into separate sections , open for study by anyone. The absolute numbers in them, of course, are not very important, since they depend on the interfaces and the openness of the networks, but the relative characteristics are probably close to accurate. Twitter, for example, was expectedly the most mobile - 30% of conversions are done from smartphones, and almost exactly 6.66% of Facebook is on Mac OS.
')
In the section dedicated to Livejournal, now there is an objective rating of the media activity of LJ-bloggers.
Another duty - graphics demographics. Historically, in the Mail.Ru Rating on top.mail.ru, data on the gender and age of site visitors were displayed only in statics for a specific day, week, or month, without being able to see a graph of changes in this value. In order to see trends, the webmaster or analyst was asked to leaf through pages infinitely for previous periods, copying numbers to Excel or saving them in their own memory.
Naturally, it was, to put it mildly, uncomfortable. But first there were technical limitations, then other priorities - in general, there were no schedules. But last week, the Rating team got their hands, and a dynamic appeared in the report.
Illustrate the news can be beautiful pictures from the "system" counters. Everyone can see something similar on their website.
Windows 8 is gradually turning from a male OS into a normal one.
Search Rambler stopped aging.
Sports sites are becoming less youth.
Users with Habr still follow the rule 80 to 20.
The last thing we managed to see is a statistical startup GoSquared . In terms of data, nothing interesting, and even paid, starting with rather small volumes, but what a beautiful interface! I admit, impressed.
Source: https://habr.com/ru/post/167083/
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