1 million downloads in the Windows Phone Store

Today is a very important day for our team: we got the millionth download of our applications in the Windows Phone Store !



I would like to share interesting statistics and facts about our Windows Phone applications, which may give you a better idea of ​​the Windows Phone platform and its prospects.
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This is how the schedule downloads applications:



Now a few numbers:

• a million downloads took 11 months;
• during this time, 22 applications were published in different periods;
• more than 30 thousand downloads scored only 5 applications: Lomogram - 592 391, game Undead Carnage - 222 224, game Undead Carnage: Redemption - 88 210, game Bug Invasion - 51 710, Zadolbali - 30 928.

Undoubtedly, the Lomogram app, which I recently wrote about, brought the most downloads.

Recent statistics (according to Flurry):

• number of downloads: 592 391;
• total number of sessions: 6.3 million;
• average time of use: 42.6 seconds;
• average number of users: 150 thousand

Launch statistics (per day):



Lomogram phone model statistics (more than 1%):

• Nokia Lumia 710: 28.1%
• Nokia Lumia 800: 23.0%
• Nokia Lumia 610: 11.5%;
• Nokia Lumia 900: 6.9%;
• HTC Radar 4G / Omega: 4.7%;
• HTC 7 Mozart: 3.7%;
• Samsung Omnia W: 3.3%;
• Samsung Focus Flash: 3.3%;
• HTC HD7: 2.3%;
• HTC TITAN / Eternity: 1.5%;
• LG Optimus 7 (E900): 1.3%;
• Samsung OMNIA 7: 1.3%;
• Samsung Focus: 1.1%.

Statistics on models based on the Zadolbali application with predominantly CIS traffic:

• Nokia Lumia 800: 24.0%;
• HTC 7 Mozart: 23.6%;
• Nokia Lumia 710: 20.0%;
• Samsung Omnia W: 11.1%;
• HTC Radar 4G / Omega: 7.0%.

Some thoughts and observations

First, we try to respond to all letters and wishes of users. For example, we received such feedback on one of the resources :

Lomogram is actively developing, periodically there are updates with new filters and bug fixes. And this program also has a real technical support service that responds to all suggestions and wishes of users. And this is not a premium product, but an absolutely free application! Apparently, it is not by chance that Lomogram steadily keeps in the list of the best applications of the Russian-language Marketplace.

Secondly, we use only the best tools: Telerik RadControls for Windows Phone, services Flurry, Distimo, BugSense, Syncfusion Metro Studio, PreEmptive Solutions Dotfuscator.

Thirdly, we are establishing two-way communication with developers online and offline .

By the way, if you are a developer for Windows Phone and Windows 8, then we want to meet and interview you so that as many people as possible know about you and your applications.

Fourth, you need to release updates happy in 1-2 months. This increases the rating of the application and the karma of developers.

By the way, after the launch of Windows Phone 8, we see a steady increase in downloads, even for those applications that we are no longer supporting, which indicates a growing market.

Also an important part of the work is the promotion of mobile applications. Without it, the chances of getting into the tops are not very large (although they are much higher compared to Google Play or the Apple AppStore). If you need tips on promoting Windows Phone / Windows 8 apps, ask us!

And we in turn will continue to write articles, speak at conferences, as well as please you with our new products and applications!

Thanks for attention!

PS I want to thank PixelsFury for Undead Carnage, RedCat Games for Bug Invasion, and also Pasha for Lomogram. Without you, our achievements would not be so impressive!