Six Towers. History of success?

For three years, I posted a centner of applications in the Apple Appstore.
Most of them are interesting only to my inflamed brain.
Some bring up to 100 dollars a year. No need to laugh, listen further.
The number of games with an annual income of 1000 dollars is equal to the number of fingers on the hand of an English programmer.
And one application of a hundred shot. To date, December 19, it has earned 248,457 money and by the New 2013 promises to overcome the quarter-million milestone.
According to a survey conducted on Habré, 82% of locals consider this a success.
I have to agree with them.

The article has a funny story, how and why it happened.
Examples of software code will not be. For examples of software code, go to stackoverflow.com .
Stern editors are warning that the application is free, and the article is useless. So without links.

The editors throw me out for the fifth time from the Game Development hub. I'm at a loss. .
')

Six Towers App Reviews

Complete shit

Pavel Roitberg, Director of MTS Products and Services Development Department.

In terms of commercial success, the application is not interesting for us.

Ed Rumley, COO, Chillingo at Electronic Arts.

Dude, never touch the keyboard again, it's not yours

Dolboeb user from the Russian AppStore (the most benevolent review).

Publishers with Habra

Starting failure in the apple store did not upset me. Congenital snobbery of a graduate of the fur-mat and interesting work helped.
And one day in early August ...
And then one day in early August 2011 a habrezhatel golubevpavel contacted me and said: - Boyfriend, I am tired of watching you suffer. Sign an agreement with us, make money.
- Like this? - I was surprised.
- We will pull out your game in the top 25 of the British Appstore and be in chocolate. But for this, fulfill three wishes.

1) Make the game free;
2) Insert advertising;
3) Insert purchases inside the app.

It would be nice to redo the design, I thought, but said nothing and quickly fulfilled three wishes.

Half of the revenue is yours, half is ours.

Contract on 15 sheets. The fax fastened our handshakes across the ocean.

andreyd22 started an account for me at appfigures.com so that I can keep track of revenue. By and large, everything was built on an honest word. There are more decent people in the world than we are shown on TV.

Application in the top

The next day, the application jumped into the top 25 British appstore and I began to frantically monitor revenue.
There was no time to program. The numbers were updated hourly.
200 dollars a day from in-app purchases. $ 100 from iAd advertising.

Three days later, Paul said: - The application is a success. We go to the US top 25.

Three days later, Six Towers was in the US Top 1. Programmer vanity was satisfied. The game kept in the top week. Brought crazy money. $ 10,000 per day. See diagrams.

IAd Annual Daily Profit Chart

Annual chart of daily profits from in-app purchases

Familiar Muscovites twisted his finger at his temple - Guy, you will not see the money.
I feel sorry for them.

Hypocrites shouted - you are using gray schemes of promotion. And encouraged to buy paid reviews. This is a joke, right?

Leftover Apple Pie

During the last year, on the tail of its own success, the toy brought in an income of about $ 100–200 per day.
Here is the iAd profit chart for the last month.


Here is a chart of profits from in-app purchases over the last month. In the current version of the program, I refused to buy.


For these casual games, advertising generates three times more income than purchases. It makes no sense for the dollar to turn off advertising that makes a profit every month. By the way, an amazing fact - for almost all applications, the percentage of those who made an internal purchase is 2.5. That is, out of 4,000,000 downloaded 100,000, click the buy button.

This review does not include a report on advertising from Google . I hasten to inform you that I found a way to make up with google and received the first money from placing admob advertising in my application. This should be separately written in the continuation of my article, as I was offended . I hasten to inform you that google is still a good corporation.

I think another year she will delight me and my many children.

-Dad, let me collect turrets.
- Hold on, son, just do not click on advertising.

Thanks for attention.