Runetology (175): Sergey Rumyantsev, general director of Enter.ru

Sergey Rumyantsev on how military education in business can be useful, why corporate culture is needed, and what will be the behavior of customers tomorrow.


Interview with guest:

• Retail 2.0: What are the features of the modern Internet buyers today?
  
• "I do not believe in online or offline, the future of the combined solutions."
  
• What is the key competitive advantage of Enter.ru?
  
• Work on the Zappos model: “Professionalism and experience can be gained; adherence to key values ​​is much more important.”
  
• How does “gray” product and “cash rent” harm the development of online retail?
  
• What will happen in the retail market in the near future?
  

Download file (48.9 MB / 01: 11: 32 MP3, 96 kbps)
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