MTV launches social media network Flux

MTV Networks opens a new interactive channel on which users can exchange amateur videos and messages. In fact, this channel will become a television copy of YouTube’s Internet site and will combine elements of various social Internet services. MTV has become the first in the world, which is trying to adapt the traditional social network to the format of television.

According to available information, the launch of a new TV channel called Flux and the corresponding website will take place on August 1 in the USA and on September 6 in the UK. Spectators participating will have the opportunity to upload their own videos to the site, choose a broadcasting program for the TV channel, send text messages to the air with their own avatars in the video chat.