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Below is our vision of the development of the video design industry as a whole.
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For 2-3 years, the situation with the video design market will face the same fate as with the web development market. I use the word “fate” not in a negative way, but as a certain equal sign. And I mean the following:
1. The market will be oversaturated with companies specializing in video design. Dozens and then hundreds of companies that will appear and die every day. At the same time, 40% of the market income will be held by 3-5 companies that started earlier than others.
2. The development of the market (new technologies, a formed community, a large number of teaching materials) will allow the experienced student to go the way of the student for half a year.
3. In any new area, internal processes always take place in the same way. First there are the creators, then the technologists, then the conveyor. Now is the time of creators. They are replaced by technologists - people who perform one basic function well. And the final quality of the product depends not on one high-level creative unit, but on a pipeline of several average specialists.
In a situation like this, people working in this field will find it helpful to listen to the following tips:
1. Stop holding on to knowledge - they depreciate faster than you can get new ones. What is important is not the skill set, but the speed of learning new ones, for specific tasks. In this situation, more and more employers will give preference to beginners, who are characterized by the maximum learning rate.
2. Get rid of the arrogance inherent in any creative person. Otherwise, you will be replaced very soon for the first time, and then they will start replacing you in all the jobs where you will keep a similar pattern of behavior. Instead, pay attention to the speed of work and find a way to improve it.
3. Define your development goals beyond video design. Aim for direction, art directorship, screenwriting, leadership, etc. The ceiling of wages in this area will very soon fall from 100-130 thousand rubles to 70-90 for top specialists - and this is clearly not the level to which you should strive all your life. Be immediately ready to grow further.
Certainly there will be exceptions, but for 30,000–50,000 specialists there will be only 50 places with a salary above one hundred thousand rubles. It’s not worth it to develop on the basis that they will go to you. To occupy them will require, first of all, not professional skills, but communication. It is worth noting that for the industry there are 50 “out of touch” places - there is practically no such phenomenon.
Everything I have written is not good and not bad. But those who are ready for this will be able to get the most benefit from the current situation.
Below is our vision of the development of the video design industry as a whole.
')
For 2-3 years, the situation with the video design market will face the same fate as with the web development market. I use the word “fate” not in a negative way, but as a certain equal sign. And I mean the following:
1. The market will be oversaturated with companies specializing in video design. Dozens and then hundreds of companies that will appear and die every day. At the same time, 40% of the market income will be held by 3-5 companies that started earlier than others.
2. The development of the market (new technologies, a formed community, a large number of teaching materials) will allow the experienced student to go the way of the student for half a year.
3. In any new area, internal processes always take place in the same way. First there are the creators, then the technologists, then the conveyor. Now is the time of creators. They are replaced by technologists - people who perform one basic function well. And the final quality of the product depends not on one high-level creative unit, but on a pipeline of several average specialists.
In a situation like this, people working in this field will find it helpful to listen to the following tips:
1. Stop holding on to knowledge - they depreciate faster than you can get new ones. What is important is not the skill set, but the speed of learning new ones, for specific tasks. In this situation, more and more employers will give preference to beginners, who are characterized by the maximum learning rate.
2. Get rid of the arrogance inherent in any creative person. Otherwise, you will be replaced very soon for the first time, and then they will start replacing you in all the jobs where you will keep a similar pattern of behavior. Instead, pay attention to the speed of work and find a way to improve it.
3. Define your development goals beyond video design. Aim for direction, art directorship, screenwriting, leadership, etc. The ceiling of wages in this area will very soon fall from 100-130 thousand rubles to 70-90 for top specialists - and this is clearly not the level to which you should strive all your life. Be immediately ready to grow further.
Certainly there will be exceptions, but for 30,000–50,000 specialists there will be only 50 places with a salary above one hundred thousand rubles. It’s not worth it to develop on the basis that they will go to you. To occupy them will require, first of all, not professional skills, but communication. It is worth noting that for the industry there are 50 “out of touch” places - there is practically no such phenomenon.
Everything I have written is not good and not bad. But those who are ready for this will be able to get the most benefit from the current situation.
Source: https://habr.com/ru/post/156857/
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