TV Click: the first Internet TV in Russia
Today was announced the launch of the first, as the developers say, professional Internet TV "Click" .
TV-Click now offers 15 thematic niche programs, including the Clerks office life program, the Girl in Search program, the Blonde and the Wheel auto show, Artemy Troitsky's music channel. The duration of the transmission is five minutes, and the frequency of release is one to three times a week. In 2008, the number of programs they want to expand to two hundred.
Founder and CEO of TV-Click mandrick Roman Mandrik hopes for the success of the project, because, he believes, Russia in terms of the development of the Web repeats western experience: in the US, about 70% of users watch videos on the Internet, and 20% do it daily . In Russia, over the past two years, the audience of classical television has declined by a quarter, mainly due to young people. However, the TV-Click audience is an active youth of 18-35 years old, office workers, business people, students.
The content of TV-Click TV channels is created specifically for the Network and mobile devices (video on mobile phones will be launched in 2008) and is hosted on such Runet sites as Mail.ru, Mamba.ru, Rambler.ru, AutoNet.ru, Kleo.ru , Rutube.ru and dr. Directly in the video will be placed advertising inserts - so the project is going to monetize.
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Recall that even before the launch, TV-Click sold about 45% of the authorized capital to the Russian ABRT venture fund for about $ 2 million. President of the ABRT Venture Fund Ratmir Timashev is confident that with the advent of TV-Click, new opportunities will open up for the Russian Internet audience. .
TV-Click now offers 15 thematic niche programs, including the Clerks office life program, the Girl in Search program, the Blonde and the Wheel auto show, Artemy Troitsky's music channel. The duration of the transmission is five minutes, and the frequency of release is one to three times a week. In 2008, the number of programs they want to expand to two hundred.
Founder and CEO of TV-Click mandrick Roman Mandrik hopes for the success of the project, because, he believes, Russia in terms of the development of the Web repeats western experience: in the US, about 70% of users watch videos on the Internet, and 20% do it daily . In Russia, over the past two years, the audience of classical television has declined by a quarter, mainly due to young people. However, the TV-Click audience is an active youth of 18-35 years old, office workers, business people, students.
The content of TV-Click TV channels is created specifically for the Network and mobile devices (video on mobile phones will be launched in 2008) and is hosted on such Runet sites as Mail.ru, Mamba.ru, Rambler.ru, AutoNet.ru, Kleo.ru , Rutube.ru and dr. Directly in the video will be placed advertising inserts - so the project is going to monetize.
')
Recall that even before the launch, TV-Click sold about 45% of the authorized capital to the Russian ABRT venture fund for about $ 2 million. President of the ABRT Venture Fund Ratmir Timashev is confident that with the advent of TV-Click, new opportunities will open up for the Russian Internet audience. .
Source: https://habr.com/ru/post/15339/
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