Online auction eBay appeared 17 years ago. During this time, the logo has never changed. The first item sold on AuctionWeb was a faulty laser pointer Omidyar, for which paid 13.83 USD. Contacting the buyer, Pierre asked him, "Do you understand that the laser pointer is faulty?". In a response letter, the buyer explained: "I am a collector of faulty laser pointers."

Currently, eBay has 100 million active users and 25 million sellers. The old logo is known all over the world and changing the logo was a serious step for the company; the company could not go for a complete change of the logo. The main elements of the old logo have been saved, the letters have the same color.
A new logo will begin to use in a month.
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