Apple
introduced new products in the development of which Steve Jobs was no longer involved. Let's take a look at the characteristics of new devices, and think about how they can compete with the decisions of other companies. So, what we have in the dry residue? Let's start with the main thing - iPhone 5.
iPhone 5

')
IPhone 5 features:
- Display: widescreen, 4 ", 1136 x 640 (326 PPI Retina), contrast 800: 1;
- Processor: Apple A6;
- Network: HSPA +, DC-HSDPA and LTE;
- Communications: Bluetooth 4.0, 802.11 a / b / g / n;
- Navigation: A-GPS, GLONASS;
- Main camera: 8 Mpx iSight, LED flash, 1080p @ 30 video;
- Front-facing camera: 1.2 Mpx FaceTime, 720p @ 30 video, geotargeting;
- Memory: 16/32/64 GB;
- Sensors: tilt, acceleration sensor, accelerometer, backlight, digital compass;
- Headset: EarPods with remote control, microphone and case;
- Battery: 225 hours standby, 40 hours of music, 10 hours of video, 8 hours of talk or use of the Internet;
- Connectors: Lightning (8-pin, 80% less), 3.5 mm. Jack;
- Dimensions: 123.8 x 58.6 x 7.6 mm;
- Weight: 112 grams;
- Price: (still unknown), in Russia since December 15.
The iPhone 5 is made of aluminum and glass. The camera received the function of panoramic shooting. Improved image stabilization. Added face recognition function. It was possible to use the front in FaceTime by phone. On the case brought 3 microphones. On all devices, including the iPhone, changed the connector from 30-pin to 8-pin. Many critics have said that the iPhone 5 compared to the iPhone 4S contains even fewer improvements than the 4S compared to the iPhone 4 and accuses the new leadership of not being able to follow Jobs’s rhythm. Many also compared the iPhone 5 with the Lumia 920 and expressed the opinion that the Nokia device would be a much better buy on the next upgrade.
An important point: the iPhone 5 uses nanoSIM, and the iPhone 4S uses microSIM, so you have to do the SIM card again.
New iPod Touch

New iPod touch features:
- Display: widescreen, 4 ", 1136 x 640 (326 PPI Retina), contrast 800: 1;
- Processor: Apple A5;
- Communications: Bluetooth 4.0, 802.11 a / b / g / n;
- Navigation: Wi-Fi based location;
- Main camera: 5 Mpx iSight, diode flash, 1080p @ 30 video;
- Front-facing camera: 1.2 Mpx FaceTime, 720p @ 30 video, geotargeting;
- Memory: 32/64 GB;
- Sensors: tilt sensor, accelerometer;
- Headset: EarPods with remote control, microphone and case;
- Battery: 40 hours of music, 8 hours of video;
- Connectors: Lightning (8-pin, 80% less), 3.5 mm. Jack;
- Dimensions: 123.4 x 58.6 x 6.1 mm;
- Weight: 88 grams;
- Price: $ 300, in Russia since October.
On the back of the case of iPod touch, there is a button, clicking on which throws a loop. Attached to the loop is a loop, a special wrist strap. Some media outlets noted that this player with its design will attract mostly teenagers, and such a decision for people who are “more serious” “frustrates” them.
New iPod nano

New iPod nano features:
- Display: 2.5 ", 240 x 432 (202 PPI Retina);
- Communications: Bluetooth 4.0;
- Memory: 16 GB;
- Sensors: accelerometer;
- Headset: EarPods with remote control, microphone and case;
- Battery: 40 hours of music, 8 hours of video;
- Connectors: Lightning (8-pin, 80% less), 3.5 mm. Jack;
- Dimensions: 76.5 x 39.6 x 5.4 mm;
- Weight: 31 grams;
- Price: $ 150 in Russia since October.
iPod nano has increased in size and got multitouch. Also in the presence of hardware keys on the sides of the case. Built-in FM radio, Bluetooth, fitness functions and a pedometer. Critics warmly welcome Bluetooth, but doubt about the new form factor, advising those who want to get a functional and small player to run to the store and take the previous generation nano before they are sold out.
Earpods

We can not say a few words about the new Apple EarPods headphones. According to the company, it took more than 3 years to develop them, and as a result we received a headset and a small case for $ 30.
Summarizing, I would like to express the opinion of foreign journalists who left the press conference and were writing live impressions about the impressions: “Apple without Jobs is not the innovative company that it used to focus on before. But we hope that they still have a pair of aces up their sleeve. ”