Press release
July 25, 2012[SAN FRANCISCO]Today, Paymentwall launches the first globally accessible payment solution on HTML5, which allows users from anywhere in the world to pay without any problems in applications integrated with Paymentwall Mobile.
The launch of Paymentwall Mobile for the first time will allow more than two billion users to pay for virtual goods, applications, and digital content using local payment options on a smartphone or tablet.
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iTunes and Google Pay accept payments only by credit cards, which leaves 90% of users who do not have a credit card, or who do not want to use credit cards for online payments. Paymentwall Mobile allows users to pay through many local payment options, and also opens the door to the global market for application developers.
In addition to the fact that credit cards are the only form of payment for end users, discussions and dissatisfaction with application developers were also caused by the fact that iTunes charges 30% of the commission, while Android stores make application monetization more and more difficult. HTML5-based Paymentwall Mobile payment solution solves both developer problems by reducing the commission to 5% of the revenue share, more user-friendly and mobile-optimized user interface, and a future-looking mobile payment product.
“Despite the fact that iTunes is a well-executed and easy-to-use platform, the 30% commission developers have to put up with and the West-oriented approach to monetizing with a credit card alone is not rational, and HTML5 will be the future of mobile application development”, - said Paymentwall manager Onor Gandey.
Also, Ganday added: “The Google Play payment process is not perfect and developers complain about losses compared to iTunes. In addition, there are many app stores such as Samsung, Verizon and others, the market is too fragmented. We believe that more and more companies will switch to a payment model based on HTML5, and thus really reach a global audience. "
Dating sites like Match and media sites like Netflix have already abandoned iTunes because of a 30% commission. Paymentwall solves this problem with a 5% commission, a service that includes 24/7 user support, optimization and reporting at no extra cost.
For developers, profits are collected around the world in 70 different currencies in more than 200 countries, then delivered to developers in their preferred currency with reports and analytics. In addition, integration with Paymentwall can be accomplished in a few simple steps using a simple API that instantly allows application developers to start collecting payments worldwide.
www.paymentwall.com/en/publishers/paymentwall-mobile
About PaymentwallPaymentwall allows users worldwide to buy digital content, virtual goods and subscriptions using any of the 85+ local payment systems, including various types of payment (credit cards, debit cards, mobile and landline phones, prepaid cards, ATMs, terminals, bank transfers, direct debit and advertising offers). Solutions are available in 20+ languages ​​for users in more than 200 countries. Paymentwall is a privately held company with offices in Berlin, San Francisco, Istanbul, Manila and Kiev.
All detailed documentation is available within your Paymentwall account.
www.paymentwall.com