I am an employee of a large dating service in Russia. Recently, I came up with a great, in my opinion, idea for its development.
Prerequisites:
- dating service statistics: 1.1 million unik per day and 10.7 million unik per month;
- high activity of the female part of the service audience;
- 80% of the team are programmers.
Most of the staff in our team are developers: watching them, I thought about a special dating service for programmers, or more generally, for IT people. It turned out that the implementation of this idea, many of our team would not mind to devote their "extracurricular" time.
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Team discussion formulated the project objectives:
1. Provide IT professionals with comfortable conditions for finding friends (maybe even life companions). In the service, highlight interesting, intelligent girls who are ready to understand and accept the ragged work schedule and the “computer” lifestyle of their “second half”.
2. To work on the image of the profession - to show the girls that there are no guys cooler than IT guys. In each of them lives Steve Jobs or Mark Zuckerberg: they create the future. In addition, they get a good salary, go to fitness clubs, snowboard, love good restaurants, go on vacation abroad, and even help you choose a normal laptop and gadget. Only unmarried oilmen are better, but there are practically no such ones left.
We defined the requirements for the service as follows:
1. Service is ADDON-ohm to the main version of the site with a single user base;
2. Subdomain - in the main domain of the service;
3. Most of the paid restrictions are absent;
4. Special features that are not available in the regular version;
5. All girls in the usual version of the service see the level of its benefits under a photo of a programmer: profession, interests and income level.
As a result, the topic of dating with IT people has become a fix idea for us. In order to understand whether it is worth spending time on it, I suggest the inhabitants of Habr - the target audience of the project - to comment on its feasibility. And if the idea is to be liked, then take part in the development of the service.
Specifically, we are interested in:
Evaluation of the feasibility of the idea: “Yes / No” + short commentary;
What, in your opinion, questions should be asked to the girls to check for IT compatibility?
What do you look at when you first meet a young lady (except for her forms, of course)?
What is the advantage of an IT guy to an ordinary guy for a girl?
Maybe it is more efficient to choose another target audience ?! Say, to make a service for geeks, with an IQ filter and an emphasis on core interests?
All questions and suggestions are welcome.