Google is testing a new search results - you can buy goods directly in the search results
The Google Shopping search giant service has existed since 2010 and its functionality, in essence, replicates Yandex.Market - comes down to providing the user with links to descriptions and prices of goods in the respective online stores.
By the autumn of this year, Google plans to change such behavior by placing the advertised products directly on the page of conventional search results - the description of the goods will include its photo and price, and, according to Google’s requirements, the offer from sellers should be relevant and include only those at their disposal products. For online product placement, Google provides an appropriate web-based interface and API for use in automated store sales accounting systems.
The page will look like this:
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At the moment, however, it is not determined whether such advertising will be displayed as shown in the screenshot or it will be the block on the right - instead of the usual contextual advertising.
[ Source ]
By the autumn of this year, Google plans to change such behavior by placing the advertised products directly on the page of conventional search results - the description of the goods will include its photo and price, and, according to Google’s requirements, the offer from sellers should be relevant and include only those at their disposal products. For online product placement, Google provides an appropriate web-based interface and API for use in automated store sales accounting systems.
The page will look like this:
')
At the moment, however, it is not determined whether such advertising will be displayed as shown in the screenshot or it will be the block on the right - instead of the usual contextual advertising.
[ Source ]
Source: https://habr.com/ru/post/145089/
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