
The work of teachers and educators can hardly be called highly paid, but Deanna Jump, a teacher from Georgia, was able to earn 700 thousand dollars by selling her curriculum and materials on the online exchange
Teachers Pay Teachers .
Paul Edelman, the founder of this startup, created a platform for mutually beneficial exchange of teaching and learning materials after he worked for four years as a teacher in a school in New York.
“Once it occurred to me that the lesson plans that teachers usually make up for their own needs have monetary value, and then I created the Teachers Pay Teachers exchange,” Edelman says. them for sale. "
In the first two years of the exchange, the teachers bought the lesson plans they needed individually, although sometimes schools reimbursed them for these expenses. Now schools have the opportunity to buy a package of lessons directly on the site and provide them to their teachers centrally. Edelman expects that such wholesale purchases in the future will bring him the lion's share of income.
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Teachers Pay Teachers specializes in lessons for children of kindergarten and school age, but there are lessons for students and for self-education of adults. The most popular subjects are English language and literature, social and natural sciences, and mathematics.
The site has seven hundred thousand registered users, of whom ten thousand sell their work. The total turnover of the site has reached seven million dollars.
Many lessons are free, and the average price is five to ten dollars. It is possible to subscribe to update the lessons of the authors you like. So, Deanna Jump has almost
twelve thousand subscribers.
Teachers widely use the social networks Facebook, Twitter and Pinterest to promote their materials. According to Edelman, Pinterest already leads to the site more traffic than Facebook.
About 93% of revenue comes from the US, 5% from Canada, and 1% each from Australia and all other English-speaking countries.