PressAbout.us will work with the press for you.

From birth, promising Internet projects should be qualitatively presented on other sites. These sites can be bloggers, friendly communities (habr), online media, PR-agencies.

Projects in runet rarely care about information for newsmakers. And the creators of foreign projects have long understood the value of communication with the press. Among the main pages they always have Press or Press Room. They usually post there:

• press contacts
• press releases
• links to published articles
• media-kit - multimedia information
• logo and additional files

For any web project, this gives a bonus to useful spreading.



For online journalists, this information is extremely useful. From these data, it is immediately clear how serious the project is and how much it wants to be attractive to the Internet community.

We set this problem. We wanted to follow third-party information about our projects, which periodically appears in different parts of the network. From there, we drew new ideas, criticism and opportunities for cooperation. We have done a lot so that others do not have to.

First, in one of the projects appeared widget "They write about us."



But its functionality was not enough. I wanted to moderate posts, add my own. And while thinking through the functional, it became clear that this should be a separate service. But at that time, the business model of the project was not yet clear. Time passed, the functionality was rethought, 330 tickets were closed, 1314 commits were launched and pressabout.us was born



A brief description of the functional with pictures:

Press room

User creates press room. Briefly fills what the press room is dedicated to and to whom, adds its press releases and links to articles. Third-party articles related to the site are automatically searched. Press room can be tied to your domain or subdomain. Usually installed on press.domain.com . To do this, we add CNAME to DNS at pressabout.us

Example, press room of PressAbout.us

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Press release

It has the following format:

• Title - the title
• Social media pitch - description of the press release in short form, as for twitter
• Summary - summary
• Content - detailed content
• Links - links to additional materials
• Quotes - reviews, impressions
• Images, Videos, Tags, etc.

This format will allow any user to select the information they need from a press release.

Widgets

Those who want just like us to use the “Press About” widget on their page can use the link and install the widget under any platform (Wordpress, Blogger, Typepad or just Javascript). You can completely change the appearance of the widget through the css-include file.







Widgets can be downloaded as html to cache it, for example:

http://pressabout.us/widgets/yousticker.com.html?theme=modern&include_css=true

We also offer a widget for the press room, it displays the latest press releases.







An example of a html widget is http://pressabout.us/widgets/pressabout.us/press-room.html

API

Together with the widgets, we are gradually developing an API to work with this information. While the API works only on data output. Example:

http://pressabout.us/widgets/yousticker.com.json?num=100 - in json format

Tracking competitors

It often becomes necessary to determine how the development of a project went, in simple language, “who was promoting it?”. This can also be done using pressabout.us. Pressabout.us robots constantly monitor the growing and popular projects, collect independent information on them. All this information is also offered free of charge. For example, Press about Instagram.com

For each site, an index of popularity is calculated - the top 5 usually receive press favorites.

Development

Pressabout.us is still free, and there are a lot of thoughts on its development. In particular, the expansion of functionality for the press room. But we would like to help fresh ideas and projects to spread with great speed. For this we need to build a distribution network - a network of partners:

• bloggers
• internet media
• PR agencies
• interested companies
• conferences

Therefore, we will be very happy to meet with such partners and build successful cooperation together. We made a special page to get to know you.

Thanks for attention

We will be very happy feedback, ideas and suggestions. Leave them in contacts , in the userservice or directly to the mail support@pressabout.us