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Yandex.Direct - million per week

The weekly turnover of Yandex.Direct , a system for displaying contextual advertising, exceeded $ 1 million. For two and a half years since the launch of the system, this figure has grown 100 times, according to a press release from Yandex .

The most popular advertisers and users of ad topics today are cars, real estate and tourism. The most competitive topics (the auction cost of a single transition to the advertiser's site reaches the highest values) - industrial equipment, real estate, furniture.

Every day, about 80 thousand ads from tens of thousands of customers are shown via Yandex.Direct. Contextual advertising is the main source of revenue for Yandex, in 2005 its share in the total revenue of the company was about 80%.

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Source: https://habr.com/ru/post/1428/


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