Google presents ad widgets

Google has launched a massive experiment with the new Google Gadget Ads interactive multimedia ad format. Virtually any content can be embedded into these advertising widgets: RSS feeds, maps, graphics, sound, video, flash, HTML and JavaScript. In fact, in the format of the widget, you can make a full version of the whole website, exporting it to millions of sites in the Google Adsense advertising network. Now the official launch of the new format (any advertisers, selected Adsense platforms), which was preceded by a closed beta test with the participation of advertisers such as Pepsi-Cola, Intel and Honda.

The advertiser can choose a payment model: either for the number of impressions, or for each click. At the same time, targeting by context, domain name, geographical and demographic targeting is available.

In the future, Google’s advertising widgets can be deployed wherever the standard Google Adsense advertising format is supported: on any websites, blogs, and forums. The Google advertising network now covers up to 75% of all Internet users in the world.
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To help advertisers on Google, a catalog of independent designers is added , who will be happy to help you create an interactive module.

In addition, the site has a full-featured widget editor Google Gadget Ads Editor with instant preview and validation.