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SEO promotion on Android markets

In the last post we talked about the features of SEO-promotion in the App Store and in the Android Market. Now let's take a closer look at the specifics of other markets for Android applications (Amazon Appstore, Vodafone App Select, V Cast Apps).

At first glance, they do not differ much: everywhere you have to write clear descriptions, post screenshots, add keywords. But there are differences that lie at first glance insignificant details.

1. Amazon Appstore
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Unlike the Android Market, here, as in the Apple App Store, there is a special field for keywords. Places for them did not regret, highlighting as much as 500 characters. The search is performed both by keywords and by name.

The peculiarity of the application description is that Amazon employees check and edit them, adjusting them to the format of their market. Therefore, not everything will depend on you here.

Plus, the Amazon Appstore only supports English.

2. Vodafone App Select

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Android market of one of the largest European operators. A promising market for developers, opening the "door" to millions of loyal users.

AppSelect offers two fields for the description: one for 280 characters, the second - for 1000 characters. Naturally, all the basic "chips" should be listed in the first.

As for keywords, there is also a special graph for them. Despite the fact that her field allows you to add a large number of words, we recommend that you limit yourself to fifteen. Otherwise, Vodafone may “reject” your application.

In this case, in no case can not be mentioned in keywords or in the description of the names of other popular applications or markets.

From curious requirements: the link to the video should not lead to the project page in another market where this video can be played. Let's immediately direct link to YouTube (and only him).

3. V Cast Apps

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Verizon, one of the two largest US carriers, also has its own Android app store. And he also needs to make two descriptions (for those who like to read and those who do not really). Up to 35 words can be used as keywords.

The application description is preferably duplicated in Spanish: a substantial proportion of Verizon users speak this language.

According to the materials of the portal App2Top.ru

Source: https://habr.com/ru/post/138798/


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