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Seminar Unisender: e-mail, SMS and social networks

Almost all companies that work with a database of 100 or more clients use email-mailings in their business. But it is a delicate tool, because the line between the useful distribution and spam is very thin. Therefore, companies providing a mailing service need to constantly engage in explanatory work, train a business for its own benefit — so that they will not lose their customers and reputation by sending their own ignorance, sending unsolicited emails and making other common mistakes . This is on the one hand.



On the other hand, many companies are now actively exploring the space of social networks. There are already a lot of seminars and literature on this topic, especially in English. But they have not yet talked about how to effectively combine mailing and promotion in social networks in Russia. Therefore, the company Unisender together with the blog to them. Andorro is launching a series of educational seminars on this topic:





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The first seminar will take place on January 24, in the Digital October conference hall, Moscow. Beginning at 11 o'clock. The topic is E-mail, SMS and social networks - experiences of effective integration for increasing sales .



Seminar program



The program of the event includes 5 consecutive reports from market experts, and then all the speakers will come together to hold a kind of master class, answering questions and solving specific cases proposed by the participants of the seminar.

  1. 5 ways to collect a legal base for your mailing . New ways to quickly expand the mailing list | Alexander Nosach, CEO of DirectList .
  2. The concept of lead in online marketing. How to get a lead and how to effectively process it afterwards by getting a loyal client | Dmitry Kandybovich, AtomPark Software Sales Manager .
  3. SMS for business: how to combine the effects of SMS and e-mail newsletters | Andrei Burmus, Head of ePochta SMS Marketing.
  4. Communication channel integration - Email & Social media | Evgeny Troitsky, director of e-mail marketing for CPANetwork Russia .
  5. The right marketing newsletter. How to benefit from missteps on sent mailings ? | Natalia Solovyova, UniSender Marketing Director
  6. Workshop. After completing the lecture part, everyone will have 3 minutes to formulate a specific practical problem, the solution of which they need. All the speakers will answer the questions of the seminar participants.


If you have clients, a visit to our seminar is a must :)



The cost of participation in the seminar is 3900 rubles . Registered users of Habr - a discount of 1000 p. Just leave a comment to this topic and enter your nickname in the field for a promotional code during registration .

Source: https://habr.com/ru/post/136513/



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