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Creative and destructive anonymity

Problem


On the problem of anonymity on the web they hear everything, a lot and for a long time.
As in the context of its ease of access, and in the key of inaccessibility in principle.

“The anonymity of the attacker” scares inexperienced beginners.
This love to argue paranoid.
This earns both sides of the barricades "computer security experts."

Why are people so eager for their own anonymity at the same time wanting to “remove the covers” from the anonymity of others?

Perhaps this is a manifestation of dominance and the desire to monopolize their own security.
Anonymous means safe. Rip off covers - dominate.
He tore off covers and remained anonymous - he solved both tasks and received a level-up.
In some circles, the volume and frequency of solving both problems is the subject of “laying on the table and measuring”.
')
But all this concerns such a self, "military anonymity."

Alternative varieties


What do we have in the segment of "civil" and "creative" anonymity?

The centuries-old religious tradition of anonymity in Orthodoxy is to hide the frequency and volume of donations from the laity and clergy.

“So, when you are doing alms, do not trumpet before you, as the hypocrites do on the streets, so that people may glorify them.
Verily I say unto you, they have received their reward.
But when you do alms, do not let your left hand know what your right hand is doing. That your alms be in secret; and your Father who sees in secret will reward you openly. "
Matthew's Gospel (ch. 6, v. 2-4)

The feats of the Timurovs and other nameless heroes are widely known.
Often, they become motives for anecdotes, but this is already a problem of another kind - the special love of a post-Soviet (and Western or Eastern) person to ridicule everything, the true value and complexity of which he simply cannot understand.

In the everyday sense, anonymity and a temporary “secret cover” are the main element of surprise preparation.
Everyone understands that if something becomes known - it ceases to be a surprise for the addressee.

Life illustrations


A simple example of creative anonymity.
I want to give my wife a gift of something that she had long dreamed of.
What exactly is this dream is unknown.
You can simply and pragmatically tell her about your plans and ask what she wants.
And the wife will be happy with such plans and gifts.
But there will be no surprise.

You can spend "soft intelligence" and roughly assume what a person dreams.
Then buy it, donate and ... find out that it is "almost, but not quite what you need."

“Creative anonymity” in such a situation is what is needed.
After the "soft intelligence" you just need to find a way to anonymously ask whether it was decided to give the gift?

Advanced anonymity functionality


Anonymity allows you to go even further.
For example, to compile a large list of various gift options and show them to his wife so that she can mark which ones they like and which ones don’t.
Who asked - is unknown. Hence, the gift will be or not - is also unknown. And from whom he can be - only speculation can also be there.

As a result, anonymity was able to solve the problem of intelligence and kept the surprise.

Tools for creative anonymity


Any modern communication channels can become a clarification tool.
But the main thing here is not to ask a question, but to get an answer.

To e-mail from a stranger, writing the answer is long and lazy.
A phone call from a stranger will lead to zero frankness.
Messengers will require authorization.

An attempt to solve this problem took my team.
We made an Internet service based on a simple mechanic — show the list of gifts without specifying who made this list.

We called it - Active Gift
(as opposed to other tools with a passive ideology - various wish-lists).

In order for the Donor to receive the recipient's response through the Active Gift - you do not need to write anything.
You just need to click the “Like” or “Dislike” button near each item in the list.

Why would the recipient of such a list press this button?
Just. That's why people click the Like button on Facebook.
That is, "for fun."
Just for fun.
After all, there is no risk.

And for the Donor, this is the most valuable information that will help him to present a good, necessary, desired and accurate gift.

This is our creative anonymity.
What do you think about our approach?
I would be happy to comment.

Thank you for reading to the end :)

Try Active Gift now >>>
(registration is not needed - login through Facebook works).

Source: https://habr.com/ru/post/135115/


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