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Rereading Cooper

It will be about the wonderful book by Alan Cooper, Robert Reiman, David Cronin “On the Interface”. This book presents a huge reservoir of knowledge of the authors, which opens the eyes to the creators of digital products.

Rereading this monumental work, I found an interesting phrase. She somehow escaped me until this time:

You can put lipstick on a pig, but it's still a pig 1
(A pig is a pig, however much its beauty)

What is the exact wording of the idea of ​​"cosmetic patching holes" in modern products. Web 2.0, cloud computing, distributed networks, SAAS are just implementation models. Few people know what goals the user has when working with a certain product.
')
Products evolve, evolve, change, reincarnate, but remain far from the user. Maybe you paint another pig too?

Took a note. Periodically check the color of my pig. Maybe someone else will come in handy to create the next "magic interface" 2 by Cooper.
  1. Chapter 1. Modern design of digital products.
  2. Chapter 6. Step 4. The game of magic.

Source: https://habr.com/ru/post/132866/


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