Why sell on social networks profitable?

Surely you have a personal account in any social network. Through him you communicate with friends, make new acquaintances, learn their news, share photos. Many social networks also allow you to listen to music, watch videos. But did you use social networking as an online store? I propose to talk about the most popular ways of selling goods in social networks and consider their most noticeable advantages.



Of the free, the most popular method of selling goods in social networks is a bulletin board .
Bulletin board - a great way to tell the world that you are selling something. The social network offers a very wide range of customers, both goods and services. Are you looking for a buyer for your old phone? You are welcome in the section "Electronics Goods". Do you want to find a new employee? This is for you in the "Jobs", and Vkontakte generally went farthest and created an excellent resource Vshtate.RU . Want to sell your old car profitably? There is for this and a special section "Cars". On the bulletin boards in social networks, demand and supply are always very high - you will not be disappointed.

Putting everything on the shelves, we get:

• This is convenient (the interface is specially designed for quick placement of ads)
• A large number of visitors to the board (social networks unite a huge number of people, among whom there will always be potential buyers)

Sample ads from the application "Bulletin Board" in the social. My World Networks:
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Let us turn to the description of another method of agitation - contextual advertising .
If you want to offer your services, then contextual advertising is for you! The main purpose of contextual advertising is targeted search for suitable clients by specified key parameters. With the help of it, you will be able to choose for yourself the audience of customers who will receive your ad. In a social network, the search criteria are really extensive - you specify the gender, age, interests of the people you are looking for; pick up the country, the city - even the street! The price may be different - depending on whether you choose “click-through” payment (for each click on your ad you are charged an agreed amount), or for the number of ad impressions.
Consider the pros:

• It is cost effective (you choose your own payment option ads)
• Targeted search for customers (special interfaces will help you to select the most suitable customers)

An example of contextual advertising on the social network FaceBook :



Perhaps the last, very complex, rather rare, but extremely effective is the creation of an application store .
Why is this method sometimes better than third-party online stores? The answer is simple - all the same huge number of network participants, and, as a result, potential buyers. In such stores, you can quickly and profitably sell any thing without resorting to bulletin boards or advertisements, the range of services in which is much wider, and therefore more difficult to find the desired.


Simply put, online shopping in social networks is worth developing, because:

• It is convenient for end users. A special interface focused on the sale and purchase will help you quickly place information about the item being sold.
• The purchase will go faster. A wide range of customers is a consequence of the store’s belonging to the social network.
• No "trade in services" - just selling things, which helps to quickly find what you are looking for.

Sample application online store "Expedition"

Nowadays, social networks are becoming an increasingly popular part of the Internet, which means that the number of customers is growing. Is it worth it to conduct their business through VKontakte , Odnoklassniki , etc.? Of course it is, but still - why? In a nutshell - the free market. Perhaps nowhere on the Internet is there a freer trading “point” than on social networks — this market is developing and is now at the stage of its initial development. And this is the answer to the main question posed by us. What do you think?

Copyright:

• The article uses icons from the collections of Abdylas Tynyshov , Aha-soft and Mateusz Dembek.
• All applications described in this article were found by chance, the article does not carry the purpose of advertising a particular store or application.