YouTube is about to launch 100 premium channels.
All this year, YouTube is trying to improve the quality of content hosted on the service. The usual channels are crammed with home videos with children, cats and all sorts of jokers. It is clear that not so many clips posted on the service are becoming popular. Most of the videos that can be found on YouTube can certainly be attributed to poor quality materials. Needless to say, advertisers require good content to place their own advertising, and users are attracted by something interesting, and not a fifty thousandth record of someone’s pet. Earlier, YouTube opened dozens of premium channels of various subjects, including such topics as sports, TV shows, and business. YouTube is now close to launching another 100 channels, each of which will be led by a celebrity.
Now E. Kutcher, Shaquille O'nil, Amy Pechler and other comrades from the world of cinema, TV shows and sports are invited to work with these channels. By the way, content for new premium channels is also supplied by many media companies that have signed an agreement with Google. More than 25 hours of premium content have already been added, and after all, not so much time has passed since the opening of new channels. But most of the new content will appear on YouTube only next year, now the whole system is in the testing and debugging stage.
It is worth noting that at first YouTube planned to add only 20 premium channels, but, as we see, it turned out exactly five times more. Google spent about 100 million dollars on all this, as some authoritative resources wrote about in April. The management of the video service hopes that all this work will help the service to become a supplier of really high-quality video content that will be able to attract both new users and new advertisers.
')
About 50 hours of video is uploaded to YouTube every minute, which is quite a lot. In addition, the day service has about 3 billion views. With the advent of new content, visitors, and, accordingly, views can be even more. All costs YouTube plans to "beat off" by displaying advertising. This scheme of profit is quite common for Google.
Via mashable
Now E. Kutcher, Shaquille O'nil, Amy Pechler and other comrades from the world of cinema, TV shows and sports are invited to work with these channels. By the way, content for new premium channels is also supplied by many media companies that have signed an agreement with Google. More than 25 hours of premium content have already been added, and after all, not so much time has passed since the opening of new channels. But most of the new content will appear on YouTube only next year, now the whole system is in the testing and debugging stage.
It is worth noting that at first YouTube planned to add only 20 premium channels, but, as we see, it turned out exactly five times more. Google spent about 100 million dollars on all this, as some authoritative resources wrote about in April. The management of the video service hopes that all this work will help the service to become a supplier of really high-quality video content that will be able to attract both new users and new advertisers.
')
About 50 hours of video is uploaded to YouTube every minute, which is quite a lot. In addition, the day service has about 3 billion views. With the advent of new content, visitors, and, accordingly, views can be even more. All costs YouTube plans to "beat off" by displaying advertising. This scheme of profit is quite common for Google.
Via mashable
Source: https://habr.com/ru/post/131464/
All Articles